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Rocco Forte Hotels partners with eRevMax for real-time price intelligence

  • London, 12 February, 2014

Leverages RateTiger Shopper for rate leadership


Rocco Forte Hotels, a collection of luxury, individual properties, has partnered with eRevMax to benefit from real-time pricing data, managed report services and competitor rate analysis to maintain its market leadership position.

The five star European property portfolio has taken room rate management to a new level of sophistication by using intuitive market intelligence data available from RateTiger Shopper that provides insight to each property’s market position against local competitive sets, in order for Rocco Forte Hotels to maintain that extra ‘edge’ and communicate it’s true value to their loyal customer-base. Further, the Managed Reports feature offers flexibility in terms of rate report frequency (Daily, Weekly, and Monthly) as well as the enhanced quality of shopped data which allows Rocco Forte to take pricing decisions confidently.

“My principal reason for selecting eRevMax's Rate Shopping tool is the pursuit of best in class technology throughout all levels within the field of Pricing and Distribution, which we believe RateTiger represents,”

“eRevMax’s direct interface with Ideas RMS delivers all rate data into a single repository that makes our rate analysis immediate. Our properties can make more intuitive rate decisions by matching IDeaS rate recommendations with live rates across the sales channels. This gives us full control over our pricing decisions and revenue strategies.”

commented Christopher Cooper,

Group Director of Revenue Management, Rocco Forte Hotels

“eRevMax’s direct interface with Ideas RMS delivers all rate data into a single repository that makes our rate analysis immediate. Our properties can make more intuitive rate decisions by matching IDeaS rate recommendations with live rates across the sales channels. This gives us full control over our pricing decisions and revenue strategies. ”

added John Seaton,

VP Sales Europe - eRevMax

“The future is here already and we see it as mobile – we are already experiencing lead time to book windows shortening and for us, that will continue. With travellers having more alternatives, it is important for hotels to move one function step up with their mobile strategy.  While location and interesting prices play an important part, getting the packaging correct for the mobile guest will hold the key – those who get it right will emerge as winners.”

Predicting upcoming trends, Nicolas concludes,

General Manager at Inspira Santa Marta Hotel


eRevMax continues to develop and advance its channel management and connectivity offerings for hoteliers. Through its RateTiger and Connect product platforms, the company provides solutions for the independent market as well as scaling up through the Tier One enterprise hotel groups.


About Rocco Forte Hotels:

Rocco Forte Hotels is a family of 11 individual hotels and resorts. Each property has a unique style, reflecting its nationality and location, but all share Rocco Forte Hotels’ trademark attention to detail, high quality and immaculate service.

Established by Sir Rocco Forte in 1996, Rocco Forte Hotels comprises: Hotel de Russie, Rome; Hotel Savoy, Florence; The Balmoral, Edinburgh; The Lowry Hotel, Manchester; Hotel Astoria, St Petersburg; Hotel Amigo, Brussels; Brown’s Hotel, London; Villa Kennedy, Frankfurt; Hotel de Rome, Berlin; The Charles Hotel, Munich; Verdura Golf & Spa Resort, Sicily. Future openings: Jeddah; Marrakech; Cairo; Luxor.

For more details, please visit http://www.roccofortehotels.com

Media Enquiries:
Richard Power | +44 (0)20 7766 3113 | pressinformation@roccofortehotels.com

About eRevMax:

eRevMax provides next generation online distribution & business intelligence solutions to the hospitality industry. The company’s new offering – LIVE, a responsive web platform, incorporates the RateTiger and Connect products, thus offering detailed competitor intelligence, comprehensive business performance analytics and reliable channel management capability through secure XML connections. Incorporated in 2001, eRevMax helps over 20,000 hoteliers worldwide to increase revenue, streamline business processes and reduce booking acquisition cost.

For more details, please visit http://www.erevmax.com/ or contact us on marketing@erevmax.com.


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