The city of Valencia in Spain recently organized its fifth International Tourism Exhibition – Turismo Comunidad Valenciana from 3rd – 5th April’09.
The exhibition acts as a meeting place for tour operators, carrier companies, hotels, service providers, etc from across Spain as well as internationally. The event showcases major businesses and institutions directly involved in the tourism industry.
RateTiger’s representative Cristina Hernández (Sales Manager, Spain) checked out the event. She compares it with last year’s show and mentions the fall in the number of exhibitors as well as attendees this year.
When asked about the constitution of attendees, Cristina says, “There were representatives from institutions, travel agents, smaller Spanish regions and few hotels from the rural areas. The exhibition focuses more on the end consumer i.e. the general public, providing them an opportunity to check out services and products of various public and private companies, institutions and agents.”
She further mentions – “It is a very young trade fair and given the current economic situation, hotels /chains were not exhibiting. Many companies preferred to give it a miss. It is not a place for B2B meetings which was how it was promoted.”