Florida Huddle

Organized at the Daytona Beach from 23 – 25 January, Florida Huddle turned out to be a great event for us.

The event focuses completely on buyer-supplier meetings and is a good platform to meet prospective buyers and close deals. This year’s event saw a turnout of over 350 people which is very good for an event of this size.

The discussions revolved around the hoteliers’ concern over the extremely low ADR in Orlando while Miami and other south coastal areas witness an improvement in performance and rates. More than 200 hoteliers were present and all were eager to find out the best way to take prices up again.

RateTiger’s major advantage this year was our stand’s location in the VIP lounge, receiving a lot of visitor traffic. Jonathan and I managed to meet a lot of attendees to whom we showcased RateTiger and its suite of premium online channel management tools.

From the business perspective, presence at Florida Huddle is always lucrative as it allows decision makers from the buyer and supplier sides to meet directly and cut deals. RateTiger signed many new contracts at the event therefore very successful.

Siobhain McArdle is Sales Manager for south eastern states of USA at eRevMax and is responsible for sales of RateTiger products in the region. She is based out of Florida and can be reached at siobhainm@ratetiger.com

FITUR 2011

With the recovering markets, we were excited to see how major trade events in Spain would open. The first major event of the year – FITUR 2011 hosted a total of 10,500 exhibitors from 166 countries and regions in January. It showcased a good representation of hospitality companies and technology providers while the increase in visitor turnover reached 200,000.

Her Majesty Queen Sofia inaugurated the 31st edition of FITUR. This official opening by the Royal family once again proves their unconditional support for the tradeshow and, in general, for the Spanish tourism sector.

During the FITURTECH conference, the discussions focused mostly on topics like online sector, web 2.0, innovative technologies, social networking and video marketing among others. Further hoteliers were also keen to discuss about the market conditions as well as means and ways to improve the Average Room Rate.

We represented RateTiger at the event and had various meetings pre-arranged at our stand. We also attracted a lot of general visitors which gave us an opportunity to showcase the main product line RTSuite and at the same time highlight new tools like RTReview and other additional modules.

It was a well-planned event and we look forward to many more editions of this wonderful event.

Catch all the action at RateTiger stand here in these pictures.

Pilar Sanchez Aita and Cristina Hernandez are Sales Managers at eRevMax and are responsible for sale of RateTiger products in Portugal and Spain. Reach them on
pilara@ratetiger.com and cristinas@ratetiger.com respectively.