Rocco Forte Hotels partners with eRevMax for real-time price intelligence
Rocco Forte Hotels, a collection of luxury brand operating throughout Europe, has partnered with eRevMax to maintain their everyday business plan. Using RateTiger Shopper, Rocco Forte Hotels have been able to determine and identify trends in competitor pricing, allowing them to amend their own rates as necessary in order to attract customers and boost sales whilst still maintaining adequate revenue. Group Director of Revenue Management at Rocco Forte, Christopher Cooper, has found that the integration with RateTiger Shopper has encouraged ‘more intuitive rate decisions’ and formed a more solid revenue strategy. Further, they will also get benefit from eRevMax’s new Managed Reports service, a high end accurate data to be delivered directly in their email id.