Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details.
- 9 out of 10 people begin their query on Google. And when it comes to hotels, Google contributes over 50% of the direct bookings through organic referrals and paid marketing. Learn how to setup your hotel on Google My Business, check out the first news below.
- New York now has more Airbnb Listings than apartments for rent.
- Virtual tourism may serve as a springboard to in-person tourism. In the metaverse, AR and VR can enable people to explore and interact with the destinations and resorts they’ve always dreamed of visiting.
- Though China has had a stringent outbound travel policy and strict entry quarantines throughout the pandemic, last week’s announcement comes as the country has seen an uptick in interest in emigration amid the chaos of this year’s lockdowns.
- Roughly 50% of millennials and Gen Z are planning to travel internationally in 2022, according to Expedia’s 2022 Travel Value Index outlook.
- American Express Global Business Travel has upped its revenue outlook for this year as business travel recovery has shown “strong momentum.” For the first quarter, Amex GBT reported $350 million in revenue, up 179 percent compared with the first quarter of 2021 and half of pre-pandemic levels in 2019.
- Much like the recovery seen already in the U.S., the rebound of travel in Europe is being led by leisure-driven markets and destinations that have been more eager to relax pandemic-era restrictions.
RateTiger – Leverage the vast traffic of Google: Get started with Google Hotel Ads
Google Hotel Ads is today accounting for almost 60% of all metasearch reservations and is an essential part of any hotel distribution and direct booking strategy. Learn how to setup your hotel on Google My Business to take advantage of the free booking links.
https://www.hotelminder.com/leverage-the-vast-traffic-of-google-get-started-google-hotel
Airbnbs outnumber New York City apartments
The number of active short-term rentals in the city’s 5 boroughs has reached more than 22,000, outpacing the number of available apartments. Contact us today to get connected with Airbnb through RateTiger- marketing@erevmax.com
https://www.curbed.com/2022/05/new-york-more-airbnb-listings-apartments-rentals.html
A new kind of tourism: Virtual travel in the metaverse
In the metaverse, virtual tourism means a potential significant increase in access to almost any location, personalized guest experiences and enhanced entertainment. With the power of 5G, even the sky is no longer a limit.
https://www.verizon.com/about/news/virtual-travel-metaverse
When will the world see Chinese tourists again?
The pandemic has brought the country’s outbound travels to a standstill, with only 26 million overseas trips made by Chinese citizens in 2021.
https://qz.com/2165902/when-will-the-world-see-chinese-tourists-again/
Save on lodging by booking at the last minute
The ideal amount of time to book a hotel room is only 15 days before your trip, according to a 2021 NerdWallet study.
https://www.cnbc.com/2022/05/18/exactly-when-to-book-a-hotel-to-get-the-best-deal.html
Large client travel demand accelerating
American Express Global Business Travel has upped its revenue outlook for this year as business travel recovery has shown “strong momentum.”
https://www.businesstravelnews.com/Procurement/Amex-GBT-Large-Client-Travel-Demand-Accelerating
Europe’s hotels trend toward full recovery, driven by leisure demand
Much like in the U.S., the rebound of travel in Europe is being led by leisure-driven markets and destinations that have been more eager to relax pandemic-era restrictions.