Travel and Holidays – What Does the Future Hold in Store?

Every day, new marketing techniques and tools are launched almost every week – which increases the complexity of the marketing sector. Experts have different ideas and opinions about how holidays will be like two or three decades from now. The possibilities are limitless.

Virtual travel will be ‘in’:

Travel is likely to become virtual In the future. By the year 2050, holidays for most people will be about enjoying the popular as well as not so popular attractions of the world from the comfort of home. Time travel will be in, and it will be possible for travellers to visit New Orleans before Hurricane Katrina ravaged it or seeing the Pyramids right after their completion – all through virtual reality. They will be able to customize their surroundings and the weather, and also get a digital tour guide. They can also make situational or hypothetical travel – such as visiting the Taj Mahal without the tourists. This will help them remove the stress of travel without needing to visit the locations actually.

Travel and Holidays

More personalized travel experience:

Travel brands, in order to get brand recognition and loyalty, need to make use of customer data in such a way that shoppers can get value. The travel marketing techniques are likely to be made more personalized to help customers find the most relevant travel products and ideas for their choices – whether it comes to room, hotel, airline, airport or occupancy duration type.

Smarter Retargeting:

While retargeting has existed for quite a few years, it is expected to see more innovation. Travel companies will use live user session user profiling in real-time, which would allow a smarter retargeting that offers more relevant recommendations and information to users. For travel brands, it can increase the ROI significantly on every interaction.

Use of Chatbot technology:

Travel brands are making increasing use of the chatbot technology from companies such as Amazon, Expedia and Skyscanner, in an attempt to pre-empt the purchase requirements of customers. The use of Cortana or Alexa can be expected sooner rather than later.

Use of PWAs (progressive web apps):

These come with all the good things about mobile websites and mobile-based applications. These are delivered online and act just like native apps. PWAs help sell holidays quickly and form an important part of the overall user experience. The programs also operate in areas with inferior connectivity or in those spots where connectivity drops and comes – as in cars or trains. These will help travellers on the move.

Get Hotel booking channel manager software at https://www.erevmax.com/ratetiger/ratetiger.html.

How to Know When Your Hotel Property Management System Needs a Change?

Property Management System (PMS) is important for hotel properties, and here are a few signs to indicate when it needs a change.

With changes in time, the needs of your hotel tend to change and the goals and requirements of your hotel property, staffs and guests change as well. The Property Management System (PMS) of your hotel has a short longevity. Here are a few signs that will indicate when your PMS needs a change.

hospitality property management software

Less control / idea about hotel operations

The main purpose of a Property Management System is to smoothly manage the operations of your hotel. The long-term success of your hotel depends on a PMS that satisfies the reporting requirements of your hotel. In case the existing system makes it impossible or tough for you to generate the numbers required for your business’ growth or evaluation, you should look for a new PMS that makes the job easy. With a good PMS, you can create customized reports and filter, export and sort the data that you need.

Your existing PMS frustrates employees

The actual worth of a PMS is defined basically by those who use it every day. If your staffs complain that the existing system in your organization is buggy, slow and comes with poor support, it is better that you get in touch with a new PMS that is known to offer a better user experience and uptime. A strong Property Management System makes even complicated tasks simpler, and ensures that everything is automated and each process is streamlined.

Your PMS requires 3rd party app integration

With PMS, it is often complained that these do not integrate or important communication tools and features cannot be implemented fully. If the existing PMS in your workplace is showing its age, and seems to be outdated enough as far as features and integration go, it is important to go for a new one. It is important for your PMS to be cloud-based and ensure that its data can be accessed in real-time in all departments.

You are paying higher maintenance and vendor support costs

If the support and service for your PMS is costing you in terms of money and time, and your business productivity has taken a hit as well, you need a change in the system. With on-site systems, continuous upgrades are involved and these can become costly.

Need for better ROI

With a cloud PMS, you can save on the initial expenses involved with costly software and hardware, thus reducing your overall ownership expenses. These are designed to offer more security, reliability, data backups and high performance.

Whether a guest books a room online or with a tour operator, your PMS stays updated through RateTiger. Contact us today – marketing@erevmax.com

Hoffmeister Hotel & Spa selects RateTiger for effective rate and inventory distribution

One of the finest luxury boutique hotels in Czech Republic, Hoffmeister Hotel & Spa has partnered with eRevMax to expand business exposure and optimize online revenue. The five-star luxury property has been using RateTiger ChannelManagement Solution for managing availability, rate and inventories (ARI) across their online distribution mix.

RateTiger is a must have hoteliers tool in 21st century allowing you to effectively balance all the material variables in the hoteliers profit/occupancy/rates/distribution costs/channel parity equation,”  said Petr Novotný, Sales Manager, Hotel Hoffmeister & Spa.
Hotel Hoffmeister is built in Mediaeval Roman architectural style of the 15th century, sales 45 spacious apartments across various channels. The hotel offers its guests a worry-free time in a Roman bath style jacuzzi, soothe their body and mind while trying signature massages – relaxing, detoxifying and chocolate one or pamper themselves in a Beauty Parlour.

Read full story here

GreenPark Hotels & Resorts improves online sales with eRevMax

Leading Indian Hospitality chain GreenPark Hotels and Resorts has selected eRevMax to boost its online bookings and expand online presence. Five properties of the group are using RateTiger Chanel Management Solution to manage their rate and room inventory updates in real-time accurately across all connected sales channels.


“RateTiger provides us with all the major channels to efficiently distribute rates and inventory. We have enjoyed excellent online sales growth over the past several years with RateTiger as our channel manager. Instant updates to all our channels, the ability to modify last minute rates and maintain tighter control of our inventory has contributed to higher occupancy and revenue,” said Antariksh Mathur, Group Revenue Manager, GreenPark Hotels and Resorts.
Recipients of several national and international awards, GreenPark Hotels & Resorts are also using RateTiger Shopper to monitor rate parity across all its channels. Further, to optimize its room rates and improve price forecasting, the team is also tracking competitor rates and sales position through the rate reports and live alerts that Shopper provides.

Hecansa signs an agreement with eRevMax to bring new technologies to the management of tourism enterprises Canary

An initiative of the Government of the Canary Islands, HECANSA, has signed a partnership agreement with eRevMax, with the goal to bring new online distribution technologies to the Canaries. The Deputy Minister of Tourism, Ricardo Fernandez de la Puente Armas, and Director of Sales for Spain and Portugal at eRevMax, Cristina Hernandez, were responsible for signing the agreement at the Hotel Escuela Santa Brigida, in Gran Canaria.

         

Being aware of this new source of employment, Revenue Management, acknowledged  by the National Public Employment Service, HECANSA signs the present agreement for the utilization of the product RateTiger Suite with the purpose of giving an answer to the new necessities and improvement of the competitiveness of the Canary Islands’ tourist sector.” commented Ricardo Fernández de la Puente Armas, Deputy Minister of Tourism for Canary Islands.
The premiere hotel school of the Canary Island will be using RateTiger Suite for their two schools to power their students’ education in the Distribution and Revenue Management fields.

See full story here

OTA Consolidation – preparing ourselves for better sales procedures

In recent years there have been big changes within the travel industry, but perhaps none quite so big as the ongoing consolidation of some of the major players in the OTA sector. In the past few years we’ve seen Go Voyages merged into the AXA brand and Amadeus sold Opodo in 500 million Euros. There are remarkably few mid-sized OTAs left, so how is this affecting OTAs, customers, and other divisions of the travel industry? For hotels themselves, the outlook is good. With consolidation helping the OTA market to grow by an estimated 25 percent each year, there are more and more opportunities for increasing visibility.


In the competitive market ‘Big boys’ in the travel space offer consumers a better choice, but the way our industry has developed this fragmentation is causing consumer confusion without necessarily leading to better value. This is the reason hospitality industry moving to the positive direction that will simplify travel purchases through consolidation.

Puri Bagus Villa Resorts multiplies online sales with eRevMax – RateTiger

Puri Bagus Villa Resorts, one of the major players on the Bali hospitality landscape, has found the perfect distribution technology partner in eRevMax to boost its online bookings and expand its online presence.
    

“RateTiger provides us with all the major channels to efficiently distribute rates and inventory.  We have enjoyed excellent online sales growth over the past several years with RateTiger as our channel manager.” said Terry Higgins, Director, Sales & Marketing, Puri Bagus Villa Resorts. Indonesian markets are seeing a surge, both in foreign visitors and among nationals, making eRevMax perfectly placed to enable hotels to benefit from the trends.

Read the full story here.