The Week, That Was – May 2018 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

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http://go.fornova.com/distribution-intelligence-meets-hospitality-os-ukna

New Launch – “The Hotelier’s Tech Stack Guide”
TrustYou has published an ebook to help hotels get insights into the most impactful hotel technologies, broken down by guest journey stage: search and booking, on-site, and post-stay phase. In this eBook, you will learn about how technology is automating and simplifying tasks; why technology is critical to attracting and retaining guests and the “good-to-have” technology extras that can take your hotel one step forward.

https://goo.gl/nZAXKw

How Google’s organic search results have become ineffective for hotels
A common complaint from hotels is that they can’t compete with keyword buying against the likes of Expedia Group and Booking Holdings (between them spent upwards of $10 billion during 2017) but research has shown just how dominant the same intermediaries are in organic search, too.

https://goo.gl/a6db6g

Are hotel operators ready for GDPR?
Hotel operators, by default, are more reliant on overseas purchases than vendors in other sectors, making it more likely that this legislation will capture hoteliers taking European bookings.

GDPR will affect now-accepted customer communication techniques they use, like cart abandonment responses, retargeting, mailing list management and staying in touch with returning guests.

https://www.tnooz.com/article/gdpr-hotels-data-protection

Connect with us for your connectivity needs to make the most of online revenue.
https://goo.gl/3gKUJZ

Thanks and have a good day!

The Week, That Was – May 2018 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

eRevMax Certified for GDPR Under EU-US Privacy Shield Framework
Hotel distribution connectivity leader eRevMax has announced that it has been certified for GDPR from the U.S. Department of Commerce for the EU-U.S. Privacy Shield Framework program. This certification assures that eRevMax solutions meet European Union’s General Data Protection Regulations (GDPR) for the transfer of personal data between the U.S. and EU.

https://goo.gl/xQu8cR

Expedia study reveals key trends in ‘booming’ bleisure travel sector
New research conducted by Expedia Group Media Solutions has found 60% of corporate travellers globally extend their trips to add some leisure activities. The study underlines the so-called ‘bleisure’ phenomenon that is seeing an increasing blending of business and leisure travel.

http://travolution.com/articles/107409/expedia-study-reveals-key-trends-in-booming-bleisure-travel-sector

How to use the Google ecosystem to get your hotel’s digital strategy on point
With over 4 billion searches happening every day, the Google ecosystem continues to be one of the best suites of products available for hotels to drive online users to their website, and then convert those users into guests. Find out how you can leverage Google solutions to optimize your digital strategy for better visibility.

https://www.hebsdigital.com/blog/google-ecosystem-article/

What Hotel Technology Decision Makers Need to Know About Cloud Solutions
For well over a decade, hospitality industry pundits predicted widespread cloud adoption by hotels and resorts. Only in recent years, however, have cloud-based models begun to disrupt the established lay of the land, migrating on a large scale basis from peripheral point solutions to the core property management system.

https://www.hospitalitynet.org/opinion/4088440.html

3 big ideas for 2018: Airbnb unstoppable, battle for TripAdvisor is over and new players start to reshape the industry
In an industry as large and significant as travel, even minor changes to the digital hierarchy can have major ramifications. Yet, far more exciting are the type of major changes that can shake the foundations of the sector. SimilarWeb recently produced the annual analysis of the travel industry – Travel Trends & Insights Report for 2018 – and here are three of the biggest trends it identifies – click the link to read further.

https://www.tnooz.com/article/similarweb-airbnb-tripadvisor-new-players/

Cvent Unveils 2018 Lists of Top Meeting Hotels in the U.S., Europe, Middle East and Africa, and Asia Pacific
Cvent, Inc. a market leader in meetings, events, and hospitality technology, today released its annual lists of Top Meeting Hotels for meetings and events worldwide. Top venues are sorted geographically, and rankings are based on each hotel’s group business performance. The list was compiled by analyzing meeting and event booking activity through the Cvent Supplier Network, which sourced more than $14.7 billion and more than 40 million room nights in 2017, helping to support more than 715,000 events worldwide.

https://www.businesswire.com/news/home/20180515005298/en/Cvent-Unveils-2018-Lists-Top-Meeting-Hotels

Connect with us for your connectivity needs to make the most of online revenue.
https://goo.gl/3gKUJZ

Thanks and have a good day!

eRevMax Certified Under EU-US Privacy Shield Framework

Hotel distribution connectivity leader eRevMax has announced that it has been certified from the U.S. Department of Commerce for the EU-U.S. Privacy Shield Framework program. This certification assures that eRevMax solutions meet European Union’s General Data Protection Regulations (GDPR) for the transfer of personal data between the U.S. and EU.

eRevMax’s solutions, RateTiger and LiveOS are used by over 9000 hotels globally for distribution connectivity. The self-certification validates the company’s already impressive data security initiatives including ISO/IEC 27001:2013 and PCI DSS certifications.

“This certification is a testimony to eRevMax’s commitment in delivering the highest standard for privacy and security to global customers. Our customers are very important to us, so we want to assure them, and their customers, that their personal information is safeguarded and that we have the most updated and appropriate data privacy systems and processes in place,” said Udai Singh Solanki, CTO, eRevMax.

Designed by the U.S. Department of Commerce and European Commission, the EU-U.S. Privacy Shield Framework reflects the new requirements for foreign exchanges of personal data for commercial purposes replacing the previous Safe Harbor framework.  The new arrangement includes stronger data protection obligations for companies receiving personal data from the EU, effective protection and redressal for individuals, and annual joint review to monitor the implementation.

To join the voluntary Privacy Shield Framework, eRevMax self-certified to the U.S. Department of Commerce and publicly committed to comply with the framework’s requirements. The company completed a rigorous process to align numerous privacy policies with the new regulations before receiving its certification.

To read eRevMax’s privacy policy click here . To view Bullhorn’s EU-U.S. Privacy Shield Framework certification click here . For more information about the EU-U.S. Privacy Shield Framework, visit www.privacyshield.gov.