Google’s New Look for Mobile Hotel Ads
Recently, there is a new mobile experience on Google Hotel Ads. The tested mobile interface on Google had a refreshed hotel listing page, a cleaner call out for pricing, an updated color scheme, and a clear designation when a hotel has a competitive price.
Metasearch power plays: What hoteliers need to know about staying competitive
Metasearch sites account for over 45% of global unique visitors in travel, according to PACE Dimensions’ analysis of SimilarWeb data for the top 10,000 travel websites. This is greater than the proportion of unique visitors for OTAs, both globally and in the US.
HospitalityUnited.Club highlights key travel trends in Europe
The big four, namely Spain, Italy, France and United Kingdom occupy the largest share of the travel pie in Europe, topping the list with 4 out of 6 travellers visiting Europe. The travel optimism for the region, which has shown a record 29% growth in long-haul trips by EU residents, has led to a good increase in occupancy and revenue per available room (RevPAR) in 2017.
Global hotel inventory has grown an impressive 18% in 10 years
According to the data from STR, a global data benchmarking company that maintains the world’s largest global hotel performance sample, the world has 184,299 hotels comprising 16,966,280 rooms.
Expedia Inc. Changes Name to Expedia Group Inc.
Expedia, Inc. is now Expedia Group: The world’s travel platform, bringing the world within reach.
Connect with us for your connectivity needs in this new year to make the most of online revenue. https://goo.gl/3gKUJZ
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