C&W Hospitality Conference 2012


I had the pleasure of presenting a webinar during the Coakley & Williams Hospitality Conference earlier this month. Though the event was a grand one organized at The Hilton Springfield hotel in Springfield, Virginia, I conducted my webinar from our Orlando office.

With the attendees comprising mostly of hotel General Managers and Revenue Managers, I had the opportunity to discuss various aspects of online rate shopping through my webinar.

I attended the event last year and this time decided to try the webinar mode. This presentation was organized specifically for RateTiger as the organizers were intent on us sharing our expertise with their audience. Hence they scheduled the webinar during the technology meeting session. This gave me the advantage of having the full attention of the attendees who were very receptive. They had a lot of questions about rate shopping and how our products work. It really was a great experience for me.

I congratulate the C&W Group for having put up a good show and look forward to the next edition.

Jan Murza is Sales Manager – USA at eRevMax and is responsible for sale of RateTiger products in the region. He is based out of Orlando and can be reached at janm@ratetiger.com

Newshound: Trends and Reports – Hotel Online Distribution

Six hotel giants team up to launch hotel search engine Roomkey.com

Choice Hotels International, Hilton Worldwide, Hyatt Hotels Corporation, InterContinental Hotels Group, Marriott International
and Wyndham Hotel Group teamed up to start Roomkey.com to, in their own words, “provide travelers a search and book experience tailored for ease of hotel shopping through an uncluttered and trustworthy site”. In an unexpected move, six of the largest hotel companies in the world have partnered to launch a hotel search engine of their own, dubbed Roomkey.com. The hotel companies hope that offering a ‘personalized experience’ and ‘accurate information’ will make travelers choose for them when they search for accommodation.

Technology will take the strain out of travel

‘From Chaos to Collaboration’, a new research study commissioned by Amadeus, challenges the travel industry to overcome the uncertainty and stress of modern-day travel, through the application of new technologies and innovations. 

Brands work to simplify revenue management

As revenue management becomes increasingly sophisticated and complex, many major hotel companies are rolling out new platforms and tools to help managers at the property level. Phoenix-based Best Western International, for example, recently introduced a two-pronged support structure that offers for-hire services, as well as simplified rate “buckets.”
 

Optimising revenues via apt integration of revenue management and marketing

The ultimate goal for hotels should not be about just filling the rooms, or to charge the “best rate” but to incentivise exactly the right amount of demand to fill the hotel every night, such that profitability across the property is achieved. When it comes to optimising revenues from CRM, for long it has been mentioned that CRM must establish similar credibility within organisations that its evaluation methodologies can incrementally improve the incumbent RM practices.
 

International tourism to reach one billion in 2012

International tourist arrivals grew by over 4% in 2011 to 980 million, according to the latest UNWTO World Tourism Barometer. With growth expected to continue in 2012, at a somewhat slower rate, international tourist arrivals are on track to reach the milestone one billion mark later this year.