Harbor Hotels select RateTiger for optimizing online revenue

Harbor Hotels, one of the leading hotel chains in Brazil catering to the superior and economy segment, has selected eRevMax to increase their online sales and boost distribution exposure. RateTiger Channel Manager will help them to update rates and inventory in real-time across all third party channels simultaneously from a single platform, while bringing down the cost of booking acquisition.

“RateTiger gives us instant control over inventory distribution, allowing us to handle more product types while automating the process. The diversification of product and exposure will have a positive impact on hotel bookings.” said Josmar de Almeida Director, Commercial, Harbor Hotels.As the FIFA World Cup kicks off in Brazil and over 4 million tourists expected to arrive for the event, Harbor Hotels is looking at increasing their online presence and target new markets to reach out to more potential customers.

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Citybaseapartments.com uses RateTiger Corp for optimizing rate strategy

UK based agency Citybase Apartments, an online sales channel catering to serviced apartments, has selected eRevMax to enforce rate parity and best rate guarantee for all connected properties. The company will be using one the most sophisticated business intelligence tool in industry RateTiger Corp for monitoring suppliers’ rates across competitor sales channels to analyse its market position and identify any discrepancies.

“As an online booking agent specifically tailored towards serviced apartments, it’s imperative that our customers can trust that we are offering them the best rates possible.” said Louise Rogerson, Supplier Relations Team Manager, Citybase Apartments. Through RateTiger Corp, Citybase Apartment will be able to automatically capture and analyse rate parameter data and can improve brand position on all connected channels.

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Spanish hotel major – H10 selects eRevMax to optimize online sales potential

H10 Hotels, one of the largest hotel groups in Spain, has selected eRevMax to increase their online business and distribution exposure. “RateTiger has really helped us to save time and respond to market dynamics. It is faster than any other channel manager when it comes to updating rates.” said Meri Ferrando, Sales Manager, H10 Urquinaona Plaza.


Real time connectivity is directly impacting on H10’s sales, maximising take up on last minute availability to enhance profits from this operational area. Two new properties of H10 Group,
Urquinaona Plaza and Port Vell hotels have been using RateTiger Channel Manager to centrally manage rates and availability in real-time across all connected channels. The properties are also utilizing the eRevMax Channel Eco-system, which offers two-way seamless connectivity with global OTAs to reach out to new markets.

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eRevMax connects with GTA

Global wholesale travel provider GTA and eRevMax, the automated online distribution and channel management specialist, have established a two-way XML connection for rate, inventory and reservation distribution between properties on GTA’s booking systems and subscribers of eRevMax. “This powerful and seamless integration will significantly reduce time to update reservation data while ensuring customer data is entered accurately into the hotel system.” said Greg Berman, COO, eRevMax International.

GTA, a part of part of worldwide wholesale travel provider, Kuoni group, provides its services in over 190 countries. Properties on GTA’s booking systems will benefit from eRevMax’s Reservation Delivery service, which facilitates automatic transfer of reservations data booked through GTA’s online sales channels directly to the hotel property management system (PMS). The hotels can also process rate and inventory updates through RateTiger’s XML interface transferring data in real-time helping them control pricing strategies and optimise revenue.


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Yatra.com & Travelguru.com complete XML integration with eRevMax

Leading Indian online travel agencies, Yatra.com and Travelguru.com have integrated with eRevMax to offer XMLconnectivity to their growing base of hotel customers. Following a two-way XML interface certification with eRevMax to leverage its RateTiger and Connect enterprise distribution services, Yatra and Travelguru.com join a growing list of certified distributors; part of the eRevMax Channel Ecosystem.

“Our integration with eRevMax will help our hotel partners to update rates and inventories in our sales channels in real-time, enabling us to bring the best offers to our customers.” said Arun P Ajayan, Key Account Manager, Travelguru.com. From now the two online travel agencies will be able to gain access to broader products and more inventories, improve booking conversion and increase revenues as part of its growth plans across the Asia Pacific region. Yatra is the second largest online travel services provider in India. Travelguru has the country’s largest hotel network with over 9000 domestic and 300,000 worldwide properties.


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Spain’s largest hotel complex to drive online revenue with eRevMax

Marina d’Or Holiday Resort has selected eRevMax for optimizing revenue through effective online distribution. All seven properties in the complex will use RateTiger Channel Manager for rate and inventory management across third party channels. “RateTiger will help our properties connect to a significantly higher number of important channels, managing them all from one user-friendly interface and streamlining our distribution process.” said Jorge Juan Iranzo, Revenue Manager en Hoteles Marina d’Or.

Located in Valencia, Marina d’Or Holiday Resort has five hotels in 3, 4 and 5 star categories along with two serviced apartments consisting of over 2150 rooms with capacity for 7000. RateTiger will help Marina d’Or Holiday Resort to manage the rate and availability distribution process, boost exposure to online booking channels globally and drive down the cost of booking acquisition.
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Chinese hotel chain signs eRevMax for market expansion and revenue growth

Rosedale Hotel Group has recently partnered with eRevMax to expand its online visibility to further improve market share. Intense competition in the Chinese hospitality sector has made it important for accommodation providers to optimize all demand sources. Online travel booking is growing in double digits in China and is expected to reach USD 48 billion by 2016.
“We chose RateTiger Channel manager as it is considered one of the best online distribution tools in the industry. It helps our Reservations team save valuable time while reducing workload, we can now make all updates directly from the RateTiger dashboard.” said Mr. Louis Cheng, General Manager of Rosedale Hotel Kowloon and Rosedale on the Park. Headquartered in Hong Kong, Rosedale Hotel Group will also be using RateTiger Shopper, the leading price intelligence tool to monitor rate parity across all its channels. This will empower the property with better room rates and price forecasting to generate more revenue. 
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Increase online revenue – The Ola Hotels’ way

Spanish hotel group Ola Hotels has increased its online hotel revenue with the help of an automated rate & inventory management solution from eRevMax. The revenue management team of Ola Hotels is using RateTiger’s hotel Channel Manager to sell rooms from an allocated inventory pool from each of the properties across multiple channels simultaneously.

Commenting on this partnership Aleix Alcover, eCommerce Manager, Ola Hotels said “We have introduced a new pricing structure and are updating our rates in real-time across 8 online sales channels. In the last two months since we have started using RateTiger, our online revenue has been steadily growing. Thanks to real time competitor benchmarking reports, we can respond to market dynamics in real-time”. All reservations made on these online travel sites are captured, and available inventory is automatically redistributed for the hotels to sell last-room availability thus eliminating the chance of overbooking.
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Supranational Hotels Conference 2013

This year’s edition of Supranational Hotels Conference took place at County Hall Park Plaza, London last week. The event meant exclusively for Supranational members offers them the opportunity to network with peers and leading industry figures, participate in seminars on key industry topics and conduct one-to-one meetings with invited consortia and corporate clients.

Chaired by its Managing Director, Cho Wong, the conference witnessed interesting discussions on various topics including Total Revenue Management, Outlook on Corporate Travel, Reputation Management and Corporate RFP.  

Michael McCartan, CEO, eRevMax, one of the speakers at the conference, took the opportunity to announce RateTiger’s selection as the preferred supplier and Channel Manager of Choice by Supranational Hotels.


He presented on The Distribution Landscape in 2013 – outlining the impact online travel has on total hotel bookings. Today, one in six travelers prefer to book online. They visit between 17 – 20 websites and check reviews before finalizing accommodation. Hotels need to ensure they are visible at every important touch point to get customer’s attention. However given the wide variety of channels it is difficult for them to identify the best demand generators from among the ever expanding channel universe.

Further, more channels mean more updates. The only way out is leveraging technology to automate distribution and avoid getting tangled in the channel-web. By utilizing a smart channel manager, hotels can collect and access the multitude of data in their systems to analyze rates, market pricing trends, competitor selling activities, historical and trend information to achieve the best possible room rates from the most desired guests.

Michael shared suggestions and examples on how to drive direct online bookings and how hotels can optimize product value through innovative room packages, new promotions and better positioning across different online distribution channels. The idea was to help hotels deal with the distribution challenge efficiently!

The conference was followed by interactive sessions where I got a chance to speak to member hotels about managing distribution and optimizing revenue strategy through RateTiger solutions.


Cristina Blaj is Sales Manager – UK, Ireland and Scandinavia at eRevMax and has gained extensive experience in the hospitality industry. She is based out of London and can be reached at cristinab@erevmax.com

German luxury hotel chain selects eRevMax for optimizing online revenue

Althoff Hotel Collection has selected eRevMax’s channel management solution RateTiger for revenue optimization. All six Althoff properties spread across Germany and France will use RateTiger channel manager for automated inventory adjustment. Live alerts will enable the revenue management team to track, monitor, predict and evaluate cash priorities across the business more meaningfully.

“RateTiger gives instant control over yield management, allowing hotels to handle more product types while automating the distribution process. The diversification of product and exposure is going to have a positive impact on hotel bookings.” said Casey Davy, VP Sales, EMEA, eRevMax. The property will benefit from eRevMax’s recently released RateTiger Suite 3.0 which sports a dynamic user interface and integrated channel management functionalities, and is designed to maximize usability and effectiveness.

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