Ctrip completes 2- way XML integration with eRevMax
Chinese OTA giant leverages seamless connectivity for greater access to hotel inventories
Ctrip.com International Ltd. (NASDAQ: CTRP), the largest online travel agency in China, has completed integration with eRevMax to offer XML connectivity to its growing base of hotel customers. Accommodation providers using RateTiger and RTConnect solutions as well as the recently announced LIVE platform will now be able to make real-time ARI (Availability, Rates & Inventory) updates and receive bookings generated on the channel through eRevMax solutions directly into their property management system. This will result in more efficient rate distribution, enhanced rate optimization and the streamlining of all connections.
Shanghai-based Ctrip has the largest network in China offering 170,000 domestic and over 510,000 international properties across 200 countries and territories around the world. The integration with eRevMax will help Ctrip gain access to broader inventory and more availability, improve booking conversion and increase revenues as part of its growth plans across South East Asia, the United States, and Latin America.
About Ctrip.com International, Ltd:
Ctrip.com International Ltd. is a leading travel service provider of accommodation reservation, transportation ticketing, packaged tours, and corporate travel management in China. It is the largest online consolidator of accommodations and transportation tickets in China in terms of transaction volume. Ctrip aggregates comprehensive travel related information and offers its services through an advanced transaction and service platform consisting of its mobile apps, Internet websites and centralized, toll-free, 24-hour customer service center. Ctrip enables business and leisure travelers to make informed and cost-effective bookings. It also helps customers’ book vacation packages and guided tours. In addition, through its corporate travel management services, Ctrip helps corporate clients effectively manage their travel requirements. Since its inception in 1999, Ctrip has experienced substantial growth and become one of the best-known travel brands in China.
eRevMax provides next generation online distribution & business intelligence solutions to the hospitality industry. The company’s new offering is LIVE, a responsive web-based platform which offers detailed competitor intelligence, comprehensive business performance analytics and reliable channel management capability through secure two-way XML connections. First released in 2001, eRevMax’s RateTiger channel manager helps more than 15,000 hoteliers worldwide to increase revenue, streamline business processes and reduce booking acquisition cost through efficient channel management. A further 5,000 hotels use RTConnect, our electronic distribution gateway which seamlessly integrates channel management functionality with the hotel’s internal systems for more than 100 channels.
For more details, please visit http://www.erevmax.com/ or contact us on email@example.com.