InterContinental Istanbul improves efficiency with RateTiger
Revenue Management team saves over 1.5 hours daily to focus on strategy
InterContinental Istanbul, one of the luxurious addresses in the Turkish capital, has endorsed RateTiger for reducing workload and time to manage OTAs. The hotel has been using award winning channel management solution from eRevMax to update rate and allotments across online sales channels since 2014.
The Turkish hospitality industry is characterized by smaller booking window and high volume online bookings. InterContinental Istanbul, a part of InterContinental Hotels & Resorts, is at present, receiving about 65% of their total bookings from online sources. The extreme competition fuelled by additional supply of rooms in the city, safety issues and geopolitical uncertainty has made managing online sales channels even more complex.