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Sarova Hotels upgrades centralized distribution with RateTiger enterprise connectivity solution

  • London, 12 March 2013

Hotel group integrates two-way channel connectivity into PMS

The Sarova Hotel Group is upgrading its centralized hotel distribution to benefit from intelligent channel connectivity to support growing demands from its revenue and electronic distribution strategy. The hotel group is migrating from using the integrated RateTiger Channel Manager solution, to processing all third party channel updates via MICROS Opera, utilizing the RateTiger enterprise connectivity solution.

The fully integrated, two-way connectivity solution to hotel distribution channels such as Expedia, Agoda and Orbitz, will allow Sarova Hotel Group to react instantly to market changes and real-time demand, while receiving reservations directly into its PMS. The RateTiger enterprise connectivity solution, from eRevMax, delivers distribution channel updates, rate management, inventory distribution, rate shopping, and reservation delivery to and from eRevMax certified channels.

“Using MICROS Opera to process updates will make our channel management much more efficient. We selected to extend our eRevMax relationship because of the quality of products and our familiarity with the RateTiger solutions. Its great value for money and RateTiger provided us with a migration path to a fully centralized, integrated distribution solution."

said Jon Siberry,

Group Revenue Manager, Sarova Hotels

The RateTiger enterprise connectivity solution delivers real-time connectivity between CRS/PMS, electronic sales channels including GDS, OTAs, IDS, Wholesalers, Tour Operators and other travel sales companies processing online hotel bookings. It supports full enterprise integration with 2-way XML connectivity; all delivered in a Software-as a Service (SaaS) model.

Accor, Louvre Hotel Group, and NH Hoteles are among eRevMax clients utilizing the enterprise connectivity solution to connect directly to a wider global distribution network to improve their online booking performance.

About eRevMax:

eRevMax provides next generation online distribution & business intelligence solutions to the hospitality industry. The company’s new offering – LIVE, a responsive web platform, incorporates the RateTiger and Connect products, thus offering detailed competitor intelligence, comprehensive business performance analytics and reliable channel management capability through secure XML connections. Incorporated in 2001, eRevMax helps over 20,000 hoteliers worldwide to increase revenue, streamline business processes and reduce booking acquisition cost.

For more details, please visit http://www.erevmax.com/ or contact us on marketing@erevmax.com.

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Customer Speaks

"Yield managers are becoming increasingly important to maintain our place in the market but also to ensure our resellers have accurate information. More of our wholesalers are requiring us to manage rates online. Through RTChannelmanager Pro this process has saved valuable time. We have introduced more dynamic promotions and can now give attention to social media campaigns,” -

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