The Week, That Was – July 2019 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

eRevMax awarded ‘Preferred Partner’ certification by HRS

Leading online travel technology expert eRevMax has been recognised as a Preferred Partner by HRS under its newly launched certification programme.

https://bit.ly/2LcerkL

RateTiger expands in Mauritius with Beachcomber Resorts & Hotels

Mauritian luxury hotel chain Beachcomber Resorts & Hotels have implemented RateTiger Connect by eRevMax for managing online distribution effectively across multiple OTAs and get reservations delivered directly into its PMS. The hotel group aims to scale their online business over the next few years with the help of seamless distribution technologies customised and integrated for the group by the hotel connectivity leader.

https://bit.ly/2YrkiW1

How metasearch became the most important marketing channel in travel

When, back in 2013, we started to see Trivago and TripAdvisor adverts offering the possibility of comparing hotel prices, nobody imaged the success they would achieve over the course of the years. This was especially so when Google jumped on the bandwagon with Google Hotel Ads. Today, nearly three-quarters of travelers are believed to use metasearch engines in their search process.

https://www.phocuswire.com/Metasearch-travel-marketing-channel-growing

CWT Research Reveals 71% of Business Travelers Embrace Innovation

Research by CWT, the B2B4E travel management platform, shows that 71% of global business travelers embrace travel innovation. Travelers from the Americas and Asia Pacific are more likely to favor it, with 75% and 71% respectively. Europeans, on the other hand, are warier of the changes – 7% of them stating a reluctance to embrace travel innovation versus 5% of Asia Pacific and 3% of Americas travelers.

https://bit.ly/30yrfWi

Deep dive into APAC online travel agencies – Part 1

Online travel booking is booming in Asia. With over US$386.4 billion in gross travel bookings, APAC has long been the largest regional travel market. Is your hotel connected to the right OTAs? In Part 1 of our Deep dive into the #APAC online booking space series, we cover the regional biggies Ctrip.com Agoda MakeMyTrip .

Connect with us to know more – https://lnkd.in/ed5ka3C

 How the hotel industry has adapted to GDPR

Because it was clear that the GDPR would apply to European hotels, European hoteliers are much further ahead in being compliant with the data privacy law. The U.S. hotel industry has been a mixed bag, with many companies conducting an analysis to determine whether they would need to comply with the GDPR.

http://hotelnewsnow.com/articles/297113/How-the-hotel-industry-has-adapted-to-GDPR

Expedia Partner Solutions gets an API upgrade

One major enhancement is the introduction of Value-Add-Promotions, through which travel partners can increase traveler loyalty. EPS’s travel partners can now reward travelers with additional benefits, from free show tickets to 10% off food and drink, with the introduction of Value-Add Promotions on more than 17,000 properties.

https://bit.ly/2LOjyXB

Is your hotel too reliant on third-parties?

Acquiring new types of guests can be difficult, time-consuming and expensive. OTAs can help target new segments of travelers for you – but should hotels rely on those relationships?

Access the Video – https://bit.ly/2SbFiOz

Adobe: How travelers move from research to buy using digital channels in 2019

In fact, 80% of airline sales are made on a desktop, while 46% of research occurs via smartphone. Additionally, 74% of hotel rooms are booked on desktop, while 47% of research happens via smartphone.

https://cmo.cm/32jQTiZ

Chinese tourism in UK up by 133%

A new travel trends study by TripAdvisor reveals that travelers from China are on the rise, and show no sign of slowing when it comes to visiting the UK. The study examines the fastest growing inbound markets for the UK, based on traveler interest in UK destinations on the world’s largest travel site, as well as looking at the ratings given to hotels, restaurants, and attractions by travelers and guests.

https://www.traveldailymedia.com/chinese-tourist-in-uk-up-by-133-tripadvisor/

How hotels can attract more summer tourists

With more sunshine, warmer weather, and opportunities for outdoor fun, a lot of hotels are gearing themselves up to welcome an influx of guests this summer. Of course, summer is also the season when competition between hoteliers really heats up. To help your hotel drive more bookings, here are our top tips to put the sizzle in your summer marketing campaigns.

https://bit.ly/2GaLscI

Connect with us for your connectivity needs to make the most of online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

 

Newshound: Trends and Reports – Hotel Online Distribution


RateTiger launches Apple Mac version

RateTiger announced the launch of its RTSuite for Macintosh OS X. RTSuite, RateTiger’s premium rate shopping and channel management product has now been developed for Mac users. It will give hoteliers greater flexibility with rates and availability which they can now update via their MacBook.
http://www.traveldailynews.com/pages/show_page/46716-RateTiger-launches-Apple-Mac-version

Booked.net Integrates with RateTiger for Improved Update Functionality

Hoteliers’ can now update Booked.net through RateTiger’s XML interface transferring data in real-time. This development will enhance the performance of communication between the two systems and provides hotels with the ability to update Booked.net instantaneously with the correct rates and availability.
http://hotelmule.com/showthread.php?5946-Booked.net-Integrates-with-RateTiger-for-Improved-Update-Functionality

How well do you (and your team) know your competition?

Maximising your knowledge of your competitors’ product is a vital tool in any hotel’s sales and marketing efforts and investment decision making. However recent experience suggests that some of the basics are being forgotten. Today individual hotels, as well as large hotel companies, have access to more information than ever about their competitive performance and customer views.
http://www.hospitalitynet.org/news/4054053.html

Mystery travel: A new distribution channel

Several companies are cashing in on the mystery-travel trend, and hoteliers around the globe are utilizing the trips as a new opaque distribution channel.  According to EuroMonitor International’s Global Trends Report, mystery trips are quickly gaining popularity with consumers in North America.
http://www.hotelnewsnow.com/Articles.aspx/7106/Mystery-travel-A-new-distribution-channel

Last-minute hotel reservations on the rise

Smartphones are empowering a segment of hotel customers often overlooked by the industry: last-minute buyers who aren’t traveling. Hoping to draw impulsive buyers addicted to daily coupon alerts, hotels and online travel agencies are introducing a flurry of new specials and features targeting those who book a room locally on the day of the stay.
http://www.hospitalitynet.org/external/4054078.html

Hotel demand up in key central African cities

Hotel demand grew strongly across the three main economic centres in Western and Eastern Africa for year-to-date October 2011, compared to the previous year, according to data from STR Global, the leading provider of market information to the global hotel industry. Demand grew 27.9 percent in Lagos, Nigeria, 19.4 percent in Dar es Salaam, Tanzania, and 10.7 percent in Nairobi, Kenya.
http://www.hotelnewsnow.com/Articles.aspx/7083/Hotel-demand-up-in-key-central-African-cities

UK hotel prices explode for New Year’s

For the New Year’s Eve weekend report, cities across Europe such as Prague (268 percent increase), Edinburgh (196 percent increase), Venice (130 percent increase) and Amsterdam (119 percent increase) have significantly increased hotel prices compared to their average price for December. The UK has likewise experienced a jump in prices.
http://www.traveldailynews.com/pages/show_page/46734-UK-hotel-prices-explode-for-New-Year%E2%80%99s

Extended-stay 2012 RevPAR to outpace industry

Extended-stay hotels and the overall hotel industry follow very similar cycles. Consequently, if STR’s forecast of significantly lower revenue-per-available-room growth in the hotel industry during 2012 compared to 2011 is realized, extended-stay hotels likely are to follow a similar trend.
http://www.hotelnewsnow.com/Articles.aspx/7046/Extended-stay-2012-RevPAR-to-outpace-industry