The Week, That Was – July 2021 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

Leisure travel is bouncing back in parts of Asia

Tourist hotspots like Phuket are now open to international tourists who don’t have to quarantine, and others like Koh Samui are following suit.

https://www.cnbc.com/2021/07/19/travel-recovery-in-asia-but-covid-risks-remain-minor-international.html

Americans prefer hotels and resorts to vacation rentals

In addition to favoring hotels’ amenities and ease of booking, 74% of survey respondents feel hotels keep travelers safer.

https://www.valuepenguin.com/americans-prefer-hotels-and-resorts-vacation-rentals

Tips for managing a return to corporate travel

As the situation continues to change daily, there are a number of factors that can be considered now to best manage the return of business travel.

https://www.traveldailynews.com/post/tips-for-managing-a-return-to-corporate-travel

How embedded fin-tech fuels hotel bookings

Many independent hotel owners will have to up level their payments systems from legacy systems to SaaS based offerings.

https://www.paymentsjournal.com/managing-payments-how-embedded-fintech-will-fuel-travel-revenues/

Day passes help hotels plug pandemic holes in revenue

As hotels and resorts continue to look for ways to lure leisure and local travelers amid the pandemic, day passes have gained new relevance.

https://www.travelweekly.com/Travel-News/Hotel-News/Day-passes-helping-hotels-plug-pandemic-holes-in-revenue

 Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

The Week, That Was – July 2021 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

RateTiger certified by Global Hotel Alliance (GHA) as a recommended distribution partner

Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, has certified RateTiger by eRevMax, as a preferred distribution provider for its member properties. eRevMax has recently completed seamless integration with GHA, which is the latest addition to the eRevMax Ecosystem that has over 450 integrations including leading hotel technology platforms, OTAs, PMS, CRS, GDS, wholesalers, booking engines & more.

https://www.erevmax.com/ratetiger-news/ratetiger-news-archive/july2021-erevmax-ratetiger-certified-global-hotel-alliance-distribution-partner.html

U.S. travel bookings hit a new high

As of May 2021, traffic sits at 302.5M, which is higher than pre-pandemic levels. And not only are people browsing travel sites, they are also converting into customers. Top five U.S. OTA/Metasearch sites show a 24.3% increase in average monthly traffic YoY

https://www.prnewswire.com/news-releases/similarweb-digital-intelligence-report-from-travel-bookings-to-job-board-listings-signs-of-recovery-evident-across-the-board-301323121.html

Younger travelers more likely to choose all-inclusive packages

New research from Expedia Group reveals the influence of inclusion and diversity on booking decisions.

https://www.expediagroup.com/media/media-details/2021/Younger-travelers-are-more-likely-to-choose-accommodations-with-inclusive-policies/default.aspx

eRevMax Partner Ecosystem Highlights – Global Hotel Alliance, Trip.com

Online travel agents are increasingly important for a hotel’s distribution strategy to make their property visible among potential travelers. Not just the right OTA mix, but also the right promotions and deals targeted at different customer segments is very critical to convert lookers into bookers. Contact us today to expand your distribution connectivity today – marketing@erevmax.com

https://www.erevmax.com/blog/index.php/2021/07/erevmax-partner-ecosystem-highlights-global-hotel-alliance-trip-com/

Tripadvisor unveils new app

Refreshed mobile app debuts alongside new “Vacations Miss You” campaign, and provides more personalized inspiration for consumers already at their destination or planning ahead.

https://tripadvisor.mediaroom.com/2021-06-29-Tripadvisor-Unveils-New-App-as-Summer-Travel-Rebounds

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

eRevMax expands Partner Ecosystem with Tour10, Hotel Intelligence and Simplotel

With various companies opening their borders for vaccinated travellers, summer travel is expected to be strong and booking trends and hotel sentiment already reflect a sense of optimism. It is important for hotels to make sure they refresh their hotel description and listing travel sites and make their property visible on relevant OTAs and sell on channels that are bringing future bookings into their cities. eRevMax, the leader in hotel distribution technology, continues to partner with travel channels, booking engine providers and other tech companies to provide hotels with maximum connectivity options to choose from. RateTiger currently offers a network of over 450 deeply integrated global, regional, and local channels. Contact us to discuss how you can expand your distribution connectivity today.

Tour10

Headquartered in Spain, Tour 10 is an online wholesale travel agency with presence in 160 countries. The company works with over 180,000 properties worldwide to create magnificent vacation packages for its guests while taking care of all covid protocols. If you are looking to attract leisure travellers, you may want to consider adding Tour10 to your distribution mix. Contact us to know more.

Hotel Intelligence

France based booking engine provider, Hotel Intelligence is a newly integrated RateTiger partner and provides AI based solutions for hotels. The company helps increase hotel direct bookings by up to 10% through its simple and intuitive platform, that is flexible and reliable. Contact us today to know more about Hotel Intelligence.

Simplotel

India based Simplotel is currently powering over 2000 hotels worldwide with their booking engine and website solution. It helps hotels drive their direct business with OTA like features to increase website revenue. If you are looking to try a new booking engine or get a new website, contact us to know more about Simplotel.

Are you looking to manage any new tech partner or channel from your RateTiger platform? CONTACT US TODAY – https://www.erevmax.com/erevmax-contact.html

 

The Week, That Was – June 2021 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

eRevMax releases Q2 Hotel Sentiment results for European accommodation providers

Europe shows positive Hotel Sentiment for Q2 – Q3 2021. Our latest survey report reflects a sense of optimism for the first time since Covid19. The survey conducted for hoteliers in April – May 2021 reports high expectations in terms of occupancy and business growth. To know more about the trends, access the full report here: https://rb.gy/e6rvnq

Leisure travel likely to hit pre-COVID levels by next year

Leisure is probably going to hit 100% of pre-COVID levels by some point next year, and United Airlines is saying that they’re already seeing leisure fares match the prices people paid in pre-COVID times.

https://finance.yahoo.com/video/leisure-travel-likely-hit-100-181911057.html

Airbnb’s future is about ‘living,’ not just travel

Working from home trend is reshaping Airbnb’s business, as it spurred flexibility in terms of where and how people live or how long they stay in one place.

https://www.bloomberg.com/news/articles/2021-05-26/airbnb-s-future-according-to-ceo-brian-chesky-living-not-just-travel

The Importance of a Property Management System (PMS) in the Hotel Industry

With travel recovery steadily picking up pace, hotels are seeing encouraging signs with reservations starting to trickle in. Expanding hotel occupancy and online revenue will be one of the key focus for rest of the year and there will be an increased focus on inter-connectivity of systems and getting the distribution basics right. Does your Property Management System integrate to various other technology solutions you use today? Are you getting third party reservations delivered directly into your hotel system? Do you have a bird’s eye view of your inventory status at all times? Find out the key to a good Hotel PMS. Read more – https://lnkd.in/gq73Rs5

Google Hotels adds vacation rentals

Google is adding vacation rental listings to its Google Hotel platform, with both vacation rental and hotel options set to appear alongside each other in search results for a given destination.

https://searchengineland.com/348972-348972

Expedia launches huge deals promo

From June 8 to 12, travelers will be able to save up to 60% on hotels and activities for travel until the end of January 2022.

https://www.travelweekly.com/Travel-News/Travel-Agent-Issues/Expedia-post-pandemic-sales-blitz

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

The Week, That Was – May 2021 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

RateTiger becomes one of the first channel managers to offer Promotion feature for Expedia, Booking.com & Agoda

Hotels using eRevMax channel manager and connectivity solutions can now create specific Promotions on Expedia along with Booking.com and Agoda directly from their RateTiger platform to attract more visibility and rebuild demand.

https://www.erevmax.com/ratetiger-news/ratetiger-news-archive/may2021-erevmax-releases-promotion-feature-expedia.html

Seeing is believing: The power of short-targeted videos in travel marketing

There is a significantly higher chance of your potential customers watching your video content than engaging with your emails, or reading information on your website.

https://www.campaignlive.co.uk/article/travel-marketing-engineering-bounce-back/1717202

Spanish Hoteliers Upbeat As COVID-19 Restrictions Ease

Hotels across Spain are reopening as the vital summer season gets underway, fueled by an easing of travel restrictions and increasing vaccination levels.

https://www.costar.com/article/209858740

Airbnb predicts historic travel rebound in 2021

Airbnb has been conducting surveys and are optimistic about the future of travel. It recently shared its top 2021 travel trends and tips for hosts which reflect a strong pent-up demand leading to significant travel rebound. If you haven’t already signed up with Airbnb, now is the time to get started. You can manage you property on Airbnb via RateTiger – contact us today on marketing@erevmax.com

Read more – https://lnkd.in/gFAdNeG

Reaching potential travelers

Where should travel marketers be spending their budgets right now? Americans are thinking of life beyond COVID-19 and travel marketers will need to understand consumers’ appetite for different types of advertising.

https://adage.com/article/YouGov/top-post-vaccine-travel-and-vacation-trends-marketers-should-know/2337826

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

The Week, That Was – May 2021 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

Reef Boutique Hotel drives its travel recovery strategies with RateTiger

One of the most sought-after properties in Bahrain, Reef Boutique Hotel, has recommended RateTiger for helping implement its recovery strategies for online sales growth. The 5-star address is seeing a surge in direct bookings since its implementation of RateTiger booking engine.

https://www.erevmax.com/ratetiger-news/ratetiger-news-archive/may2021-erevmax-reef-boutique-hotel-drives-travel-recovery-strategies-ratetiger.html

Booking.com’s narrative for post-pandemic travel

The company’s new narrative is all about deeper value, better choice, increased flexibility and transparency as well as more thoughtful experiences.

https://www.thedrum.com/news/2021/05/20/bookingcom-s-cmo-arjan-dijk-the-emerging-post-pandemic-traveller

Top OTAs in China back on track

Trip.com Group, China’s largest online travel agency, reported higher-than-expected financial performance for Q1, indicating resilient recovery of China’s domestic tourism market. Both domestic hotel and air ticketing reservations have fully recovered.

http://epaper.chinadaily.com.cn/a/202105/20/WS60a59b7ea31099a2343563e3.html

Survey finds caution being replaced by eagerness to travel

According to GetYourGuide’s Reopening Research report, more than half – 56% – of respondents say they plan to travel within the next six months, which the report classifies as “eager.

https://www.phocuswire.com/getyourguide-survey-finds-caution-being-replaced-by-eagerness-to-travel

E.U. Reopening Borders To Vaccinated Travelers, Those From “Safe” Countries

European Union announced its decision to reopen its borders to visitors who have been fully vaccinated with an approved vaccine or those who are coming from a list of “safe” countries from a COVID-19 perspective.

https://www.travelagentcentral.com/europe/e-u-reopening-borders-to-vaccinated-travelers-those-from-safe-countries

 Airbnb sees a new kind of business travel emerging

That new kind of business travel would include more employees working remotely and returning to headquarters occasionally, and they may prefer to rent an Airbnb accommodation over a hotel.

https://www.businesstravelnews.com/Lodging/Airbnb-Remote-Workers-Could-Spur-New-Kind-of-Business-Travel

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

 

 

 

The Week, That Was – May 2021 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on

Are you attending ATM Dubai 2021?

Dubai is preparing to ride high on international tourist arrivals. Meet Teba Mezher from 16th to 19th May at the show to discuss changing guest behavior and new booking trends – find out how RateTiger can help your hotel achieve revenue targets. Book a meeting today –https://www.erevmax.com/eshots/invites/erevmax-invite-atm2021-register.html

Mining the new signals in travel marketing

Consumer behaviors and attitudes toward travel purchases have shifted in the past 12 months. Brands need to grasp their prospects’ current mindsets, and look at more signals than ever before in order to segment your audiences to find the best prospects and drive ROI.

https://www.phocuswire.com/Marketing-tactics-to-think-about-as-travel-attempts-to-recover

STR: UK to lead hospitality recovery in Europe

April saw the first increase in occupancy across major cities in Europe, but the increase ranged only from 5% to 15%.

https://travelweekly.co.uk/news/accommodation/uk-to-lead-hospitality-recovery-in-europe-says-str

Mirai: Google free booking links impact; time for the numbers

The share of free booking links averages 17% in clicks and 11% in sales, according to Mirai data.

https://www.mirai.com/blog/google-free-booking-links-impact-time-for-the-numbers/

Airbnb’s brand vs. Booking.com’s performance marketing – is there a playbook for recovery?

2020 was certainly not “another-day-in-the-office” type of year for the travel industry. But Airbnb deserves a section on its own in the annals of that cataclysmic year.

https://www.phocuswire.com/Airbnb-brand-vs-Booking-com-performance-marketing

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

The Week, That Was – April 2021 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Expedia launches virtual agent for advisors and travelers

Travel advisors who are members of the Expedia Travel Agent Affiliate Program (TAAP) now have access to new virtual agent technology within the TAAP platform. Virtual agent can cancel bookings or check the status of a client’s refunds.

https://www.travelweekly.com/Travel-News/Travel-Agent-Issues/Expedia-Travel-Agent-Affiliate-Program-virtual-agent

Europe’s hotels see values fall but longer-term outlook strong

All hotel have been affected but mainly upscale and luxury properties with more exposure to group and convention demand as well as international visitors.

https://hvi.hvs.com/DocumentDownload/3876.pdf

Chinese travelers: Back on the road?

The Chinese luxury consumer’s enthusiasm for global travel stuttered to a halt during the pandemic. Signs are it could pick up again soon, starting with the Asia-Pacific region.

https://www.voguebusiness.com/consumers/chinese-travellers-back-on-the-road

STR: February US hotel performance shows promising signs

Occupancy reached 45.3%, its highest level since October 2020, and that’s not the only good news on the horizon.

https://www.costar.com/article/653606065/february-us-hotel-performance-shows-promising-signs

BCD Travel introduces new hotel rate benchmark capabilities

The new solution will provide BCD Travel’s clients increasingly accurate standard market rate benchmarks.

https://www.prnewswire.com/il/news-releases/bcd-travel-and-gimmonix-announce-strategic-partnership-to-enhance-standard-rate-benchmark-capabilities-for-business-travel-clients-301255797.html

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

The Week, That Was – March 2021 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

The tallest hotel in the world leverages RateTiger for online revenue growth

One of the finest hospitality addresses in Dubai, Gevora Hotel, has recommended RateTiger for efficient online distribution and channel management. The four-star luxury property has been using the RateTiger product suite, including RTConnect for 2-way ARI and reservation transfers between OTAs and hotel PMS, GDS distribution and Review Management, all powered by the LiveOS platform.

https://www.erevmax.com/ratetiger-news/ratetiger-news-archive/mar2021-erevmax-tallest-hotel-world-leverages-ratetiger-online-revenue-growth.html

Google makes hotel listings free – are you ready to grab the opportunity?

The recent news of Google making Hotel Listings free has created a lot of stir in the travel segment. Is your hotel taking advantage of this opportunity? If you are looking for a #distribution partner to help you update ARI across your connected online sales channels, have a look at RateTiger today. Through seamless integration with hundreds of OTAs and metasearch channels including Google Hotel Ads, RateTiger is your go-to channel manager. Read more about Google’s free listing and contact us on marketing@erevmax.com to find out how we can help your property attract more guests –https://www.erevmax.com/blog/index.php/2021/03/google-makes-hotel-listings-free-are-you-ready-to-grab-the-opportunity/

Return to business travel quicker in Asia Pacific than worldwide

A study by business news channel CNBC found the Asia-Pacific region is the only among those surveyed where a majority of corporate chief financial officers expect a rebound to pre-pandemic levels of business travel within three years.

https://www.traveller.com.au/business-travel-and-covid19-travelling-for-work-likely-to-decline-after-pandemic-h1ujkq

Travel Leaders: One-third of clients have booked their next trip

Beyond the third that have already booked their next vacation, 24 percent are currently planning their next vacation.

https://www.luxurytraveladvisor.com/your-business/travel-leaders-one-third-client-have-booked-their-next-trip

How OTAs add value to independent hotels

More than 95% of small and medium accommodations in Europe have expanded their global customer base through OTAs, a new research suggests.

https://www.consultancy.eu/news/5857/how-online-travel-agencies-add-value-to-sme-accommodations

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

Google makes hotel listings free – are you ready to grab the opportunity?

Hotels can now display rate and availability without taking part in Google PPC

For long, Google has remained the Elephant in the Room for the hotel industry. In the last five years, the search -engine giant has consolidated its place as the leader in the meta search, now accounting for over 57% all metasearch bookings.

It is the first place to go for many people when they start their search. Google has now made it free for hotel owners and travel agencies to list their properties on Google Search.

When a potential booker selects a hotel from the search option, in the booking module, the overview section is now showing four paid listings under the Featured options and two organic search results. Clicking on the Prices Tab, the user would be able to see all four paid listings along with all search results.

This section is now showing booking links from unpaid listings as shown in the organic search by hotels and travel companies.

This is a major opportunity for hotels. Hotel booking links have always been offered via Google Hotel Ads, which acts like a metasearch channel displaying real-time pricing and availability for hotels for specific dates of travel. With this new development, this barrier is removed and gives hotels a chance to display their direct rates and booking links without worrying about metasearch budget.

This opportunity is available for all the hotels through their Hotel Center account. Hotels which are already taking part in Google’s Hotel Prices API and Hotel Ads do not need to take any action and will be shown in All Options based on the organic search ranking.

The ranking of the organic search results will be based on an algorithm that looks at non-commercial factors, and pricing accuracy will be ensured through new tools and processes as well as using reliable data sources.

Google has a list of integrated partners including RateTiger through which hotels can feed data sources for booking links. If you are interested in displaying your rates on Google Hotel Ads, contact us today on marketing@erevmax.com