The Week, That Was – January 2020 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Is your PMS enough for distribution?

With inter-connectivity being one of the key focus for 2020, hoteliers need to get the distribution basics right. Are you getting real-time reservation updates directly into your hotel system? Do you get a bird’s eye view of your inventory status at all times? Are you struggling with overbookings or manual entry errors? It’s time you connect your PMS to your channel manager for seamless updates.

https://www.erevmax.com/blog/index.php/2019/12/is-your-pms-enough-for-distribution/

Google now includes taxes and fees in hotel searches

Google launched features intended to make finding, comparing, and booking hotels less stressful. Starting this week, guests will be able to browse personalized search results and narrow down properties by neighborhood, and view hotel receipts that reflect the actual amount you can expect to pay for a given stay (including taxes and fees).

https://venturebeat.com/2020/01/08/google-now-includes-taxes-and-fees-in-hotel-searches/

Four key trends the hotel industry can’t ignore during 2020

Now that we’re all back at work, attention is turning to the year ahead. Dori Stein, CEO, Fornova shares his predictions for the main trends that will influence hotel chains’ success in 2020.

https://www.hospitalitynet.org/opinion/4096435.html

Hotel Technology Trends 2020

When adopting hotel technology, the hospitality industry is like an elephant. Interestingly it also favoured elephants in its partners as well. Same as the animal, hotels preferred to spend time with those the same as them.

https://www.hospitalitynet.org/opinion/4096402.html

Could subscription travel be the new way to holiday in 2020?

A new company promises insider knowledge and free hotel stays via its subscription concept.

https://www.harpersbazaar.com/uk/travel/a30440445/subscription-travel-trend/

Is Personalization in Hospitality Dead or Alive?

Personalization of the customer experience – from digital marketing and website experience, revenue management and pricing, CRM and loyalty marketing, and on-property guest experience – has become a buzzword at industry conferences, webinars and in the hospitality media. So… is personalization dead or alive in hotel digital marketing, website experience, revenue management, CRM and on-property guest experience?

https://www.hospitalitynet.org/panel/125000035.html

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

The Week, That Was – November 2019 Week 4

Spanish hotel chain boosts productivity and connectivity with eRevMax

Spanish hospitality chain Actahotels has recommended eRevMax solutions for online distribution. Twenty properties of the group, including the newly opened 313 room Acta Voraport, have been using RateTiger Channel Manager and Connectivity solutions, powered by LiveOS, for updating rates and availability across multiple OTAs and accessing high quality rate data and insights.

https://bit.ly/2XSYgMJ

Hotelbeds claims to drive high value visitors to hotels

Hotelbeds works with over 60,000 travel agents, tour operators, airlines, and loyalty point schemes from 140 source markets. More than half of bookings through global bedbank Hotelbeds are for stays of more than four nights, the company has disclosed.

https://www.travolution.com/articles/113360/hotelbeds-claims-to-drive-high-value-visitors-to-its-hotel-partners

Google Eyes: More and more travelers are looking to Google

Online travel agencies (OTAs) have always been dominant on meta search channels such as Google but advertising your direct hotel website on Google Hotel Ads provides an opportunity for hotels to divert this traffic to their brand websites.

https://www.sabrehospitality.com/blog/google-eyes-more-and-more-travelers-are-looking-to-google/

Travel Statistics to Know About in 2020

Is your hotel ready to take on 2020? Check out key travel statistics & trends that can help you maximise your hotel online bookings and revenue in the coming year-

https://www.erevmax.com/blog/index.php/2019/11/travel-statistics-to-know-about-in-2020/

Airbnb tests teaming with Google’s vacation rental business in the U.S.

Google waded into its own vacation rental advertising business on its travel pages early in 2019, and in October began giving vacation rentals hotel-like treatment in Google search.

https://finance.yahoo.com/news/airbnb-tests-teaming-google-vacation-200037742.html

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

The Week, That Was – October 2019 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Argentina based Europlaza Hotel & Suites recommends eRevMax for channel connectivity

Europlaza Hotel & Suites, a midscale hotel in the heart of Buenos Aires has recommended eRevMax solutions for managing online distribution. The property has been using RateTiger Channel Manager since 2014 to maintain real-time rate and availability across multiple online sales channels and receive reservations.

https://bit.ly/2BFN2ki

How to Promote Your Hotel to Business Travelers?

Business travelers form one of the major groups of travelers, and this group is increasing with time. Expenses on global business travel are expected to rise by 7% by the year 2020, which means hoteliers have to go that extra mile to attract business travelers to their properties.

https://www.erevmax.com/blog/index.php/2019/10/how-to-promote-your-hotel-to-business-travelers/

TripAdvisor jumps on the hotel direct booking bandwagon

TripAdvisor is introducing a direct-booking feature to its Sponsored Placements product for accommodation providers designed to help them boost revenue. With the new feature, sponsored listings will now include a prominent link directly to a hotel’s website to facilitate a booking. Previously, listings linked through to an OTA.

https://www.phocuswire.com/tripadvisor-sponsored-placements-direct-bookings

Google vacation rentals: Booking Holdings is gone, Airbnb is in

Airbnb listings have begun appearing for the first time in Google’s vacation rentals feature in several European cities, including Paris, Amsterdam, and Madrid. Airbnb’s appearance in Google vacation rentals could be a cameo — a small test to see if participation is worthwhile.

https://skift.com/2019/10/22/airbnb-makes-debut-in-google-vacation-rentals-for-now/

Independent hotels disappearing as chains grow

More independent hotels are either joining the big chains or shutting their doors. One of the biggest reasons independent hotels are disappearing is that they’re getting acquired by the large hotel companies or joining them as affiliates to tap into their marketing power.

https://www.nytimes.com/2019/10/21/business/independent-hotels-airbnb-boutique-chains.html

Phocuswright: Capturing the Chinese travel consumer

1.4 billion people strong, the Chinese make up a large percentage of APAC travelers. Capturing Chinese travelers is like netting a big fish. They travel in throngs and have money to spend. This is proven by the travel bookings from the region amounting to USD 420 billion in 2018 and is expected to increase to USD 480bn in 2020.

https://www.traveldailymedia.com/capturing-the-chinese-consumer/

Agoda on moving beyond accommodation

In the past, Agoda was all about hotels. That has changed. Today the company sells flights, tours as well as alternative accommodation which has become a strong pillar of the business. Thailand-based travel platform Agoda says it is focusing on finding the “best inventory” for its customers, operating with the “best tech” and fending off the intense competition in Asia armed with the “best weapons.”

https://www.phocuswire.com/Agoda-John-Broughton-Brown-interview

Meet Team eRevMax at WTM London, Stand TT211 from 4 – 6 November 2019 – contact marketing@erevmax.com to set up a meeting.

Thanks and have a good day!

The Week, That Was – October 2019 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

HospitalityUnited.Club to host Cocktails & Conversations in Singapore

The consortium of travel technology specialists, HospitalityUnited.Club, is ready to host its exclusive ‘Cocktails & Conversations’ evening in Singapore this month, on 16th October 2019. The Club will be hosting the event in partnership with AgentX101, HotelTonight, Ecommpay, LiveOS, RateTiger and WIHP, to present the latest in travel technology.

Register today – https://www.hospitalityunited.club/events-register/singapore-oct19.html

Booking.com’s top travel trends for 2020

The company predicts 2020 will be a year of travel exploration like never before, fueled by technology as well as a growing sense of responsibility and deeper connection with the people and places we visit.

https://travelpredictions2020.com/#5

If you think email is dead, think again

Adobe’s recently released Email Usage Study for 2019 reveals new insights about consumer habits and preferences around receiving marketing emails. The respondents are spending up to five hours a day checking their emails (both work and personal). In fact, they actually feel that the amount of time they are spending is ‘just right.’

https://www.clickz.com/email-usage-study-adobe-2019/255955/

RoomIt by CWT expands channel manager connectivity

RoomIt by CWT the global hotel distribution division of CWT, announces new strategic partnerships with multiple global hotel guest acquisition platforms. The partnerships provide business travelers with more choice and hotels with greater access to customers.

https://news.carlsonwagonlit.com/pressreleases/roomit-by-cwt-expands-hotel-distribution-with-new-strategic-global-partnerships-2924419

Hotels are start, end points of travel experiences

As affluents become more drawn to experiential travel, the role of the hotel has evolved to become more about the destination than simply about hospitality. During a panel at Condé Nast Traveler’s Points of View Summit, industry experts discussed how high-end and boutique hotels are becoming more reflective of their location. Design, sustainability practices and programming are different ways hotels can incorporate local elements.

https://www.luxurydaily.com/hotels-are-start-end-points-of-travel-experiences/

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

Daan Utsav: eRevMax celebrates the Invaluable Joy of Giving

Daan Utsav, also known as the ‘Joy of Giving’ festival is celebrated every year from 2 – 8 October in India. It brings together people across the country to participate in their own ways and give back to the society.

eRevMax, the leading hospitality technology solutions provider, has been celebrating the ‘Joy of Giving’ festival over the last few years. The company organizes internal collection drives to raise funds or gifts as per the wish list of the children it works with under its CSR initiatives. This year’s event was aimed at providing school bags for all the children of two primary schools in Kolkata.

By encouraging and enabling employee volunteering, eRevMax brings together people and good causes to create a wave of change. Volunteers from across different eRevMax offices took an active interest in this noble cause. It is moments like these when we choose to be warm, generous and kind that marks the quality of our lives and makes a difference to the world around us.

We aim to spread this movement by encouraging one and all to come forward and spread kindness and be generous. Here are some glimpses from eRevMax Daan Utsav 2019 celebrations –

The Week, That Was – September 2019 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Morocco Enjoys A Positive Year for Travel

The tourism sector in Morocco is experiencing a significant growth. Over 12 million tourists visited the country in 2018. Morocco witnessed an impressive ten-fold increase in Chinese tourist arrivals over the last three years – from 10,000 in 2015 to nearly 180,000 last year.

https://www.erevmax.com/blog/index.php/2019/09/morocco-enjoys-a-positive-year-for-travel/

Mapping your hotel’s 2020 digital marketing budget

It’s budgeting season, which means your hotel is probably ready to start planning how, when and where you’ll be investing during 2020.

https://www.traveltripper.com/blog/budget-season-tips-mapping-your-hotels-2020-digital-marketing-budget/

Google reintroduces promoted hotels to hotel search

After a brief appearance during 2018, the long-awaited and high-impact product from Google, Promoted Hotels, is back on the front pages of Google Hotel Search.

https://koddi.com/google-reintroduces-promoted-hotels-to-hotel-search/

The Future Of Travel: Hotel game-changers

The annual Radical Innovation competition challenges the hotel industry to elevate the guest experience by calling for new ideas in design and operations. This year, the 13thof the competition, the three finalists were selected from over 50 entries, submitted from 20 different countries.

https://www.forbes.com/sites/angelinavillaclarke/2019/09/15/the-future-of-travel-hotel-game-changers/#7cb75c9b603c

Hotels could look like this by 2034

An interactive hotel room created by Guestline, in collaboration with technology, AI (Artificial Intelligence) and hotel experts, revealed how the hotel of the future will look and function by 2034. The highly accredited experts provided their predictions and valuable insights, to show what we can expect to see in our hotel rooms over the next 15 years.

https://www.traveldailymedia.com/hotels-could-look-like-this-by-2034/

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

Morocco Enjoys A Positive Year for Travel

Morocco, considered as the gateway to Africa, is a country offering heritage cities, sprawling mountain ranges, golden deserts and warm hospitality. The country has been experiencing a surge in tourism over the last few years and continues to feature in the bucket list of many travelers.

Between 2000 and 2018, Morocco has averaged an annual growth of 6 percent in tourism arrivals, which is two points higher than global tourism growth. In 2018 itself, Morocco received 12.3 million tourists, up 8% from the previous year. Marrakech, the most visited Moroccan city, recorded over 2.4 million tourist arrivals from January to November, in addition to 2.6 million scheduled hotel stays through the end of 2018.

These figures are a testimony to Morocco’s growing prominence as a major tourist destination as well as the contribution of tourism revenue towards the country’s GDP. Research studies show that this growth is partly due to the rise of internet and mobile bookings, allowing people from far off places to be able to research, compare and make flight and hotel bookings online – easily and conveniently.

While the traditional offline booking channels continue to remain strong, the growth of online sales channels and travel intermediaries have been phenomenal over the last few years. So much so that online and offline booking numbers now have very similar levels of value sales. This growth, however, has not been overnight and has various factors that led to this change.

Over time, domestic tourism has received a major boost, especially with the introduction of secure online payments. Further, OTAs and other sales channels have been offering promotions and discounts on online bookings, which is proving to be attractive for travellers. Not only has this impacted domestic tourism – it has led to a rise in international tourists who are now making a beeline for Morocco to experience its rich culture and ornate architecture.

With the Government chipping in to increase tourism by relaxing visa requirements for certain countries, Morocco witnessed an impressive ten-fold increase in Chinese tourist arrivals over the last three years – from 10,000 in 2015 to nearly 180,000 last year.

Further, the rapid development in mobile technology and popularity of social media platforms has literally put travel research and booking into the hands of people. Not only can travelers search and book, travel suppliers too can advertise on these platforms to get in front of potential guests and generate online bookings by providing a defined customer journey through various touchpoints.

With increasing competition and price sensitive guests, hoteliers need to ensure they are visible on multiple OTAs and metasearch channels as well as keep their brand website updated to be able to achieve maximum occupancy and meet revenue targets. Hence, knowing the right channels that bring business to your city is a key and being connected to them is very important for your online sales strategy. To find out how you can improve online revenue, contact us today and speak to our connectivity advisor – https://goo.gl/3gKUJZ

*source- mordorintelligence, moroccoworldnews

The Week, That Was – September 2019 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

EuroParkHotel International’s formula for success with online distribution –  RateTiger + BookOnlineNow

Optimizes connectivity and improves online room sales

https://bit.ly/2kxDSS7

Analysis of Google’s Room Booking Module and its impact on direct sales

Google Hotel Ads is the fastest-growing metasearch engine, attracting over 60% of all investment in metasearch. And Google continues to move forward at a giddy pace, surprising us every now and again with new and significant developments.

https://www.mirai.com/blog/analysis-of-googles-room-booking-module-and-its-impact-on-direct-sales/

Why hoteliers are primed to be the ultimate retailer

The days of hotels simply providing rooms and rates are numbered. Armed with guest data, physical space and local perspective, hoteliers are in a prime position to become the ultimate retailer.

https://www.sabrehospitality.com/blog/why-hoteliers-are-primed-to-be-the-ultimate-retailer/

Expedia to use AI to improve online search in Asian languages

Expedia will use Artificial Intelligence to enhance travel search query understanding and improve the accuracy of search query resolution in Asian languages. The group announced it is collaborating with AI Singapore (AISG) under its flagship 100 Experiments (100E) program to develop an artificial intelligence (AI) solution.

https://www.webintravel.com/expedia-to-use-ai-to-improve-online-search-in-asian-languages/

Ctrip changing name to Trip.com Group

Ctrip will become the third major online travel agency to change its name since 2018. The new proposed brand for the Shanghai-based company would be Trip.com Group Ltd. That follows the Priceline Group rebranding to Booking Holdings in 2018, which was followed shortly thereafter by Expedia Inc. becoming Expedia Group.

https://finance.yahoo.com/news/ctrip-changing-name-trip-com-020042959.html

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

Bahrain – Middle East’s new hotspot

For a country of 1.4 million people, Bahrain,the small island nation in the Persian Gulf, receives about 16 million visitors every year. Driven largely by business travel, Bahrain has recently witnessed a surge in leisure travelers which together is expected to place the country’s tourism industry on track to reach its $1 billion 2020 target. The tourism sector is one of the key investment sectors and contributes 6.3% to the country’s GDP, and is set to grow significantly, as the number of visitors and leisure activities increase.

A popular destination for neighbouring countries, Bahrain has aggressively promoting tourism in the Indian luxury segment and has also emerged as a prime wedding destination. the occupancy of Bahrain’s five-star hotels stood at 53 percent during the quarter, compared to 50 percent in 2018. In the first quarter of 2019 the total number of nights by tourists reached 4.1 million nights, an average of 3.3 nights per tourist.

Online travel is growing significantly in the GCC driven by high penetration for smartphones and adoption of e-commerce. Online travel bookings represent approximately 32% of the overall bookings which is projected to reach 40% by 2021. Bahrain, which has almost 100% internet penetration, makes it an attractive option for hotels to sell more on online.

Hotels are increasingly adopting to the technology. According to a recent study by eRevMax, hotels in the region now use at least three travel technology applications. In lieu with the growth in online bookings, Channel Manager or OTA connectivity solution has become a must have to manage online sales channels.

As the online travel market becomes the key component of tourism ecosystem in the GCC, it has open up new digital opportunities for hotels to engage with their consumers and the rapidly growing young segment of the GCC population.

Bahrain is now a perfect hot spot for every nationality Americans, Europeans, and Middle Eastern travelling in the region. As a travel destination, Bahrain is perfect for all; from families with children to even solo women travellers.

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

           

 

Source – *voyagersworld, travelwirenews, arabianbusiness,zawya, economictimes

                                            

The Week, That Was – August 2019 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

eRevMax announces strategic partnership with Indonesian hotel technology provider HUNTECH

Indonesian hotel technology solution provider Huntech has signed a strategic partnership with eRevMax to offer RateTiger as a preferred channel manager to its affiliated properties. The agreement makes Huntech the official provider of RateTiger Suite, the industry’s leading distribution platform with smart channel connectivity, market intelligence and revenue management capabilities.

https://bit.ly/2TXjYgl

Hotel sourcing in 2020: What’s really changing?

Some companies have made headlines recently by declaring traditional sourcing models dead. However, there are still some practices that will remain the same, according to CWT. There are exciting changes coming to the sourcing world in 2020 including new rates worth exploring, tools that will make data collection and analysis easier, and methods that will improve negotiations.

https://news.carlsonwagonlit.com/blog_posts/hotel-sourcing-in-2020-whats-really-changing-85618

18 ways to boost hotel bookings

Net Affinity shares 18 tips together that will help you get more bookings and, in turn, more revenue.

https://blog.netaffinity.com/18-ways-to-boost-hotel-bookings-and-get-more-revenue-2/

Google wants industry-wide standards to balance privacy and ads personalization

Google is seeking to navigate a middle path that balances privacy and user control over data and personalized advertising, which the internet has become increasingly dependent on.

https://marketingland.com/google-wants-new-industrywide-standards-to-balance-privacy-and-ads-personalization-265951

How hoteliers create, monetize the guest experience

The hotel industry is in an era where experience matters most to guests, which is why it’s important for hoteliers to find ways to create great experiences from the travel search phase to hotel arrival while making those efforts profitable.

http://hotelnewsnow.com/Articles/297681/How-hoteliers-create-monetize-the-guest-experience

Social preferences of young business travelers

Hilton Hotels & Resorts released new survey findings uncovering the travel highs and lows for young professionals, ages 23-35, who attend meetings while on the road.

The survey revealed that while young business travelers prefer a buzzing social environment and in-person interactions during regular work hours, they would rather spend their evenings on their own.

https://lodgingmagazine.com/survey-reveals-social-preferences-of-young-business-travelers/

What’s next for Google’s expansion into vacation rentals?

Google is constantly improving its offering, so it wouldn’t be a stretch to imagine that Google could open up the Book on Google addition of Hotel Ads for rentals.

https://www.phocuswire.com/google-vacation-rentals-whats-next

How should my hotel market to “Bleisure” travelers?

Travelers, on average, are adding on 2-3 days of leisure travel on top of a business trip, resulting in more revenue for a hotel and filled inventory on days where occupancy slows down.

https://screenpilot.com/2019/08/bleisure-travel/

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!