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What’s New in Hotel Online Distribution and Tech Trends? W1, March 2024

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • Oman to kick off ITB Berlin 2024 with a spectacular show 
  • Accor chooses IDeaS for global revenue management 
  • Banyan Tree Dubai’s exclusive Eid staycation offer 
  • Explore Ireland, Scotland & England with CIE Tours 2024 offer 
  • Ascott launches Citadines Arpora Nagoa Goa property 

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, and website design requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound W1 March 2024

Oman sets the stage: ITB Berlin 2024 opening extravaganza 

Prominent political and tourism industry figures are to attend the official opening ceremony of the World’s Leading Travel Trade Show on 4 March. A spectacular show programme featuring classical works and folk music by the Official Host Country, Oman, awaits the audience at the opening of ITB Berlin 2024. Don’t miss the chance to meet RateTiger in Berlin from the 5th to the 7th of March in Hall No. 8.1/Stand No. 132. 

https://shorturl.at/vGJL7

Accor partners with IDeaS for global revenue management 

IDeaS and Accor announced that Accor has chosen IDeaS as its global revenue management software (RMS) provider. Partnering on a suite of IDeaS revenue management solutions, Accor continues to update its commercial strategy for hotels, property owners, and managers. Accor has over 5,600 hotels in 110 countries and will leverage IDeaS for its revenue management strategy by using technology to create a competitive advantage and deliver value while considering its global portfolio footprint. 

https://shorturl.at/akOW1

Escape with Banyan Tree Dubai’s Eid staycation offer 

Banyan Tree Dubai, the sanctuary of rejuvenation, is delighted to announce its Eid Staycation offer, inviting UAE and GCC residents to experience a journey of reconnection at this inviting destination. Nestled in the heart of Bluewaters Dubai, overlooking the breathtaking shoreline and boasting many dining and recreational facilities, this oceanside resort is the ultimate escape from the bustling metropolis. With its 500 meters of secluded, private beachfront, Banyan Tree Dubai provides the ideal opportunity to embrace serenity. 

https://shorturl.at/dotwW

Explore Ireland, Scotland & England with CIE Tours 2024 offer 

Experience the allure of Ireland, Scotland, and England with CIE Tours’ exclusive limited-time offer for 2024 explorers. Book any of our 19 select guided tours with airfare and receive 50% off the second airfare for your travel companion. This offer is valid for new bookings between March 1 and March 22, 2024, and travel between May 1 and December 31, 2024. 

https://shorturl.at/chzG2

Ascott launches Citadines Arpora Nagoa Goa property 

CapitaLand Investment Limited’s wholly owned lodging business unit, The Ascott Limited (Ascott), has announced the launch of its new Apart’hotel, Citadines Arpora Nagoa Goa. With a commitment to redefine relaxation and provide an unparalleled experience for guests, Citadines Arpora Nagoa Goa will mark a significant milestone in Ascott’s expansion strategy across newer territories in India. 

https://shorturl.at/lqrSX

That’s all folks!  

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What’s New in Hotel Online Distribution and Tech Trends? W3, February 2024

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • Irish tourism eyes continued growth amid challenges 
  • Maximizing revenue: Navigating OTA commission rates 
  • Best Western Hotels and Resorts opens two hotels 
  • Park Rotana Hotel earns ‘Green Key’ certification 
  • Orchid & IRA hotels: ‘No emission’ drive 

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, and website design requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound w3, February 2024

Irish tourism eyes continued growth amid challenges 

Despite the tumultuous backdrop of global conflicts and environmental disasters, 2023 saw a semblance of normality return, particularly in Irish tourism. With lockdowns behind them, the world began to navigate ‘post-pandemic life’, and Ireland emerged as a prime destination for international travelers. According to Eoghan O’Mara Walsh, CEO of the Irish Tourism Industry Confederation (ITIC), 2023 marked the first full year post-pandemic, showcasing the industry’s resilience. 

https://shorturl.at/mrAB6

Negotiating OTA commission rates: Tactics for hoteliers 

 As a hotel manager, one of the most important factors you need to consider is the commission rates charged by online travel agencies (OTAs). These fees can greatly impact your revenue and profit margins, so it’s essential to understand them thoroughly. In this guide, we’ll explain what OTAs are and their role in the hospitality industry and provide tips on managing OTA commission rates effectively. 

https://shorturl.at/gBWX9

Best Western Hotels and Resorts opens two hotels 

Best Western SeaWorld Inn & Suites is located in San Antonio, Texas, owned by Aman Patel with 70 guestrooms and 12 suites. The hotel recently underwent a $1.5 million renovation, including a new grey exterior with sandstone, white, and black trim. The updated guestrooms and suites have a 55-inch flatscreen TV, mini-fridge, and microwave. Guests will also access several on-property amenities, including a fitness centre, outdoor pool, laundry facilities, business centre, and hot breakfast. 

https://shorturl.at/bltEW

Park Rotana Hotel achieves environmental excellence 

 Park Rotana Hotel is thrilled to announce its recent achievement of the esteemed ‘Green Key’ certification, a globally recognized eco-label for sustainable hospitality. This prestigious recognition reflects the hotel’s unwavering commitment to environmental responsibility and sustainable practices. Awarded by the Foundation for Environmental Education (FEE), the Green Key certification is a leading standard for excellence in environmental responsibility and sustainable operation in the tourism industry. 

https://shorturl.at/cefAG

The Orchid Hotel’s ‘No Emission’ initiative 

 The Green Teams of the Orchid Hotel Mumbai and IRA by Orchid Hotels held a cycle rally as part of their ‘No Emission’ drive. The teams enthusiastically joined hands to participate in the sustainability initiative through the streets of Vile Parle. The rally was organized to spread the message of a greener future. Riders in eco-friendly clothes spread the word on responsible travel and reducing pollution.  

https://shorturl.at/tNTZ2

That’s all folks!  

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What’s New in Hotel Online Distribution and Tech Trends? W3, January 2024

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • The Rig adventure: World-first tourism destination unveiled 
  • Island Hospitality Management launches IHM Outdoors 
  • Fitur 2024: Global Tourism Industry growth revealed 
  • Marriott’s Mbrace: New wellness club in Palm Jumeirah, Dubai 
  • Mahindra Holidays invests Rs 800 crore in 3 greenfield resorts 

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, and website design requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound w3, January 2024

Unveiling the Rig: a global pioneer in adventure tourism 

THE RIG., one of the Public Investment Fund’s (PIF) entertainment projects, announced today the launch of its Masterplan, an ambitious and unprecedented vision for tourism that will redefine adventure tourism. The project aligns with PIF’s strategy and the Kingdom’s Vision 2030 objectives of contributing to the growth of the tourism sector, directly and indirectly contributing to employment opportunities, and diversifying the economy.  

https://shorturl.at/arKNY

Island Hospitality Management launches IHM Outdoors 

Island Hospitality Management announced the launch of IHM Outdoors, marking the inception of a division focused on outdoor and resort hospitality. This encompasses Recreational Vehicle (RV) resorts, vacation rentals, glamping, and other outdoor hospitality options. The formal unveiling of IHM Outdoors follows the transition of five RV Resorts to IHM Outdoors management. 

https://shorturl.at/boqBH

Fitur 2024: Global Tourism Industry growth revealed 

FITUR 2024 figures for the 44th edition show the industry’s weight over the past year. It makes FITUR the world’s leading trade fair in terms of the number of participants and visitors. Ecuador is participating as a FITUR 2024 Partner Country in a record-breaking year. That brings together a total of 9,000 participating companies, 152 countries and 806 exhibitors. 

https://shorturl.at/huCQZ

Marriott’s Mbrace: New wellness club in Palm Jumeirah, Dubai 

Marriott Resort Palm Jumeirah, Dubai proudly unveils MBRACE Club, which is a passport to a life enriched with unparalleled privileges, beach access and experiences. Members may bask by a 75-metre outdoor pool, unwind at the sublime Saray Spa and participate in invigorating group classes that revitalise the mind and body. It is a gateway to a world of possibilities, from physical well-being to mental clarity and leisurely relaxation to exhilarating activities. 

https://shorturl.at/ansB6

Mahindra Holidays invests Rs 800 crore in 3 greenfield resorts 

In a landmark development, Mahindra Holidays & Resorts India Limited (MHRIL), India’s leading vacation ownership and leisure hospitality company, has signed an MOU with the Government of Tamil Nadu, solidifying a strategic partnership aimed at boosting tourism and employment opportunities in the region. Club Mahindra offers magical holidays at more than 125 incredible resorts across India and abroad to its strong member base of 2,90,000 happy families 

https://shorturl.at/bhoMY

That’s all folks!

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What’s New in Hotel Online Distribution and Tech Trends? W5, December 2023

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • New restaurant: The Lounge at Radisson Riyadh Airport 
  • Saudi tourism hits $40B spend with record visitors in 2023 
  • TRIBE Milano Malpensa anticipates debut of TRIBE hotel in Italy 
  • A new concept for Bali tourism: health, wellness & advanced healing 
  • Experience sky-dining: a celestial culinary adventure 

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, and website design requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound w5, December 2023

The lounge launches at Radisson Riyadh Airport 

Following the successful launch of its Lune restaurant, Radisson Hotel Riyadh Airport is delighted to announce the opening of a new dining venue: The Lounge. The positive feedback garnered since the opening of Lune has not only established the hotel as a sought-after destination but has also driven significant visitor numbers to the outlet throughout the year.  

https://shorturl.at/bghlV

Saudi Arabia’s 2023 tourism boom: $40B spending, record visitors 

Saudi Arabia’s tourism sector significantly increased in the first half of 2023. The total expenditure in the sector reached an unprecedented 150 billion Saudi Riyals (US$40 billion), according to the Ministry of Tourism. This period continued the upward trend from 2022, with total tourists numbering 53.6 million, split between 39 million domestic and 14.6 million inbound visitors. 

https://shorturl.at/jtvFQ

TRIBE Milano Malpensa anticipates debut of TRIBE hotel in Italy 

TRIBE Milano Malpensa is set to become the first TRIBE hotel in Italy. It is the ideal place for those looking for stress-free entrance to Malpensa airport. RIBE Hotels are for travelers of today – those who want a bit more for less. The hotel is for people who appreciate affordability, aiming for relaxed, aesthetically attractive hotel accommodation and social spaces. 

https://shorturl.at/lHT18

A new concept for Bali tourism: health, wellness & advanced healing 

In Partnership with the World Tourism Network, the Sharing Knowledge Initiative for Health & Wellness Tourism Indonesia will launch at the Cannabali meeting facility on Friday. Health and wellness tourism is the next big approach in Indonesia, specifically in Bali with the government creating two free zone health facilities with state-of-the-art facilities. 

https://shorturl.at/hjnrT

Experience sky-dining: a celestial culinary adventure 

Today, Fortune Ranjit Vihar, a member of ITC’s hotel group, touched a new and significant milestone in the Fortune Hotels’ brand journey by introducing its latest F&B proposition, Nakshatra – a sky dining restaurant. Making its debut at Fortune Ranjit Vihar, Amritsar, this rooftop sky-diner by the poolside promises an unmatched experience and a taste of celestial flavours, under the stars. 

https://shorturl.at/jqwX0

That’s all folks!  

Wish You All Happy Holidays and A Great New Year 2024 Ahead.

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What’s New in Hotel Online Distribution and Tech Trends? W3, December 2023

Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details. 

  • Dominick Hotel & Lizzie Fortunato: festive partnership 
  • Minor Hotels’ visionary safari deal in Zambia 
  • Radisson Blu Hotel opens in Jordan 
  • BWH Hotels introduces Tesla EV charging in North America 
  • Opening of Ramada by Wyndham Goa Vagator 

Reach out to us for discussions regarding connectivity, direct booking, rate intelligence, and website design requirements – we are happy to explore new possibilities with you for your property – contact us today. 

Enjoy the read! 

Newshound w3, December 2023

Dominick Hotel Teams Up with Lizzie Fortunato for Festive Collaboration 

The Dominick Hotel is known for innovative collaborations with local artists. This holiday season, the SoHo hotel announces a festive partnership with local jeweler Lizzie Fortunato to trim in-suite holiday trees in dazzling baubles. Holiday guests at The Dominick Hotel have long been offered the opportunity to have an elaborately decorated tree waiting in their suite upon check-in, which is available to reserve beginning at $800. 

https://shorturl.at/ewHK8

Zambia Safari: Minor Hotels’ Visionary Deal 

Minor Hotels, an international hotel owner, operator and investor with more than 540 hotels in 56 countries in Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe and the Americas, is pleased to announce the upcoming debut of its luxury Anantara brand in the African wilderness. Slated to launch in early 2025, Anantara Kafue River Tented Camp will be located in the expansive Kafue National Park in Zambia, the oldest and largest of the country’s national parks. 

https://shorturl.at/fmqJK

Radisson Blu Hotel opens at Amman Galleria Mall, Jordan 

Radisson Hotel Group (RHG) has expanded its regional portfolio by opening the Radisson Blu Hotel, Amman Galleria Mall. The hotel has 178 rooms and suites with authentic Jordanian-inspired details and is close to Swefieh Village and Wakalat Street, Amman Citadel and the Jordan Museum. Restaurants include all-day dining spot L’Olivier and bar and lounge Jade. 

https://shorturl.at/gBHM8

BWH Hotels brings Tesla EV charging stations to North American hotels 

BWH Hotels announced a collaboration with Tesla to bring electric vehicle (EV) charging stations to properties throughout North America, with plans to expand internationally. Beginning in 2024, BWH Hotels will begin installing Universal Wall Connectors at selected hotels across North America. With the recent launch of Tesla’s Universal Wall Connector, the charging stations will be designed to charge any North American vehicle model. 

https://shorturl.at/nCRU9

Opening of Ramada by Wyndham Goa Vagator 

M/s The Palace, a proprietary firm based out of Goa, announced the opening of Ramada by Wyndham Goa Vagator in partnership with Wyndham Hotels & Resorts, the world’s largest hotel franchising company with approximately 9,100 hotels across over 95 countries. Located in a prime area of Vagator, Ramada by Wyndham Goa, Vagator has green views and is at a walking distance of 1.2 km from the popular Chapora Fort, which is adjacent to the hotel. It offers quick access to Vagator Beach, which is less than a kilometer from the hotel. 

https://shorturl.at/BSY05

That’s all folks!  

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The Importance of a Property Management System (PMS) in the Hotel Industry

Hotel Property Management Systems have come a long way to become one of the most essential technology tools for accommodation providers today. Simply put, a good PMS is considered the backbone for a hotel. Property management systems make it easier for coordinating the functions of the front office, guest management, sales, planning, and reporting. It allows property owners to manage front desk operations, rates and promotions, and customer loyalty data, consolidating the status of all hotel properties in one place.

Why every hotel needs a PMS and the benefits they can derive?

Guest Reservations

The most important benefit of a PMS is that it helps hotels to seamlessly manage guest reservations. An ideal PMS should allow a hotel to centralize all guest bookings in one place whether they are coming from third party channels. Brand.com or direct walk-ins. When all the reservations are reflected in one place, it becomes easier for the hotel staff to have access to up-to-date inventory information. It gives clarity to hotel employees to know which rooms are reserved and when, so they can manage operations accordingly.

Managing online third-party sales channels

Most PMSs work with various hotel channel managers, like RateTiger, to make it seamless for hotels to transfer rate and availability data to OTAs and get reservation delivery into the hotel system. Some PMSs offer in-built channel management functionality which allows hotels to offer better online reservation experience through a vast network of volume-producing online sales channels.

Revenue Management

Property management systems also helps hotels to manage revenue effectively.  It helps hoteliers to assess the performance of the property, using key performance indicators like ADR (average daily rate), RevPAR (revenue per available room) and GOPPAR (gross operating profit per available room). A good PMS also offers rate plan management where hotels can quickly create room type-rate plan combinations, which assists hoteliers to easily respond to changes in demand. These change in demand may occur due to seasonality, local events, and various other factors.

Front-desk Operations

A front-office module allows a front-desk manager to view and update room reservation status, manage guest check-ins, and process payments. Some property management systems offer integration into check-in kiosks or allow checking in or out via QR code. This module connects reservation, housekeeping, spa, activities, and guest relations management modules in a single environment.

Digital Check-In

With social distancing becoming the norm, digital or contactless check-in is a preference for many guests nowadays. The contactless technology allows guests to arrive, and then check-in using the mobile app on their phone, or by using a self-service check-in machine. The PMS can sync automatically, keeping check-in and occupancy information updated.

Guest Data Management

It is critical for hotels to collect and organize guest data to keep in touch with current and past customers during and after check-out. A CRM integrated with PMS can help the front desk and reservation team to collect all guest information from these sources, store guest data and have a database in an accessible format.  Advanced PMS also enables hotels to manage guest loyalty programs effectively.

Third Party Integrations

Hotels today need multiple technology solutions to manage their property efficiently. But the key challenge for hotels is that most technology solutions work in silo, and it becomes difficult for hotels to get a clear picture of how everything can work together. An integrated system helps hotels to have synchronized data essential for informed decision making. Hence it is important for a hotel PMS to have open API or option to integrate to other technology systems so that hotels can take benefit of it.

Reporting

Last but not the least, is reporting. Everyday hotel staff access many reports including guest data, reservation, booking pace and trends, channel performance and various other relevant metrics for business performance analysis. A good PMS provides quality reports with advanced analytics and insights in easy-to-use formats.

How to get started?

If you are looking for a good PMS, get in touch with us today. RateTiger works closely with all leading PMSs including Opera, Prologic First, IDS Next, WinHMS, ArabSoft, Cenium, Guestline, ePMS, Ezcloud, Hotelogix, HotSoft, Indra, Infor, Protel, Intimus, Mews, Oracle, Skyware, and Visual Matrix,  and we are happy to recommend you systems that work well in your region.

Further, if your property is looking for any technology solution individually or integrated on a platform – Hotel Channel Manager, CRS, Internet Booking Engine (IBE), Rate Shopper, GDS & Metasearch management, Website development, Business Analytics – please reach out to us for a ‘no-obligation’ demo today – https://www.erevmax.com/erevmax-contact.html

 

 

 

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Connect to niche travel channels to generate more bookings

Explore Verychic and HalalBooking from the eRevMax Partner EcosystemAs the world slowly recovers from the impact of the pandemic and international borders are starting to open, travel is expected to pick up. In the post-COVID-19 world, travellers will be extremely conscious of safety protocols, hygiene as well as social distancing norms.

Travel and tour operators will have a big role to play in designing itineraries that avoid public forms of transportation and crowded tourist areas. Further, hotels need to find new ways to market themselves to multiple audience types. Hence it is important to consider niche travel channels that cater to specific guest segments and could be a potential source to generate new bookings.

eRevMax works with a variety of digital travel platforms to offer its hotel partners a whole range of demand sources to choose from. Today we are featuring two such niche OTAs that you may want to consider adding to your distribution mix.

Verychic

VeryChic organizes private sale of outstanding hotel rooms exclusively for its select upscale members, offering attractive deals. It is one of the fastest growing online travel agencies in the French market with over 5000 hotels partnerships attracting 12,000 bookings per month. Verychic has a loyal customer base of over 9 million members across Europe. Verychic enables its luxury and upscale hotel partners to optimize distribution and provides them access to new guests via its private sales.

HalalBooking

UK based HalalBooking is a leading travel booking website for halal-conscious travelers, and allows travellers to find hotels, resorts and villas suitable for their individual needs. The website lists over 71,000 properties in 50 countries. Over 2000 travel agencies worldwide are part of its affiliate partner programme. You can now manage HalalBooking directly from your RateTiger / LiveOS platform.

If you are looking to add any of the above or manage a new tech partner or channel from your RateTiger platform, do contact us today

 

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Google makes hotel listings free – are you ready to grab the opportunity?

Hotels can now display rate and availability without taking part in Google PPC

For long, Google has remained the Elephant in the Room for the hotel industry. In the last five years, the search -engine giant has consolidated its place as the leader in the meta search, now accounting for over 57% all metasearch bookings.

It is the first place to go for many people when they start their search. Google has now made it free for hotel owners and travel agencies to list their properties on Google Search.

When a potential booker selects a hotel from the search option, in the booking module, the overview section is now showing four paid listings under the Featured options and two organic search results. Clicking on the Prices Tab, the user would be able to see all four paid listings along with all search results.

This section is now showing booking links from unpaid listings as shown in the organic search by hotels and travel companies.

This is a major opportunity for hotels. Hotel booking links have always been offered via Google Hotel Ads, which acts like a metasearch channel displaying real-time pricing and availability for hotels for specific dates of travel. With this new development, this barrier is removed and gives hotels a chance to display their direct rates and booking links without worrying about metasearch budget.

This opportunity is available for all the hotels through their Hotel Center account. Hotels which are already taking part in Google’s Hotel Prices API and Hotel Ads do not need to take any action and will be shown in All Options based on the organic search ranking.

The ranking of the organic search results will be based on an algorithm that looks at non-commercial factors, and pricing accuracy will be ensured through new tools and processes as well as using reliable data sources.

Google has a list of integrated partners including RateTiger through which hotels can feed data sources for booking links. If you are interested in displaying your rates on Google Hotel Ads, contact us today on marketing@erevmax.com

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Capture the fastest-growing segment of bookers with Booking.com’s Mobile Rates

In these uncertain times, travellers are looking for extra flexibility. As hoteliers, you need to cater to the ever-changing guest expectation to drive demand to your property.

eRevMax offer seamless connectivity to multiple channel partners to expand your online brand visibility. With the growth in domestic tourism, Booking.com is expecting almost 74% of bookings to come from a mobile phone. Adding a mobile rate to your property will increase your visibility with these customers and unlock your market potential with last-minute mobile bookings. You can update Mobile Rates on Booking.com directly from RateTiger.

The use of mobile in emerging markets has changed how travel is searched and booked and by managing mobile rates, you too can improve reservations coming from mobile bookers.

Did you know?

  • 80% of travellers use a mobile app when researching a trip*
  • 50% of accommodation searches and bookings are made on mobile*
  • Mobile rates give partners 28% more bookings from mobile traffic*
  • 2-in-3 mobile bookings are made by Millennials or younger customers. Everyone might search from mobile but Millennials book.

What is Mobile Rate?

A Mobile Rate is a special discounted rate that’s only visible when someone uses Booking.com’s app or accesses Booking.com’s website using a mobile browser. You can use Mobile Rates to increase your bookings from mobile devices by up to 28%. Mobile Rates are active throughout the year.

How does your business benefit from Booking.com’s mobile rate?

Attract more bookings

Offering mobile rate drives more potential guests to your property page.

Mobile rates on average give partners 26% more bookings from mobile customers.

Mobile rates on average give partners 3% higher click-through rate from search results to the hotel page.

Stand out in searches

Once you activate the feature, a special badge will appear next to your property in search results and on your property page and during the booking process.

Position your property to digital natives who share experiences via social media.

Target mobile users with a special discount to encourage them to book your property immediately while they are on mobile.

Better price, better reviews, better ranking

Two-thirds of mobile bookings are made by millennials – who write more reviews than any other traveller segment. Attracting these bookers can positively impact your overall ranking on Booking.com.

Millennial smartphone ownership is rising: >94% in advanced economies, and >62% in emerging economies*. Attract this customer base with a special discount.

Avoid attention shifts to a competitor when they change device and start a new search process.

How Mobile Rates work?

  • Mobile rates are only visible to guests on mobile devices (on both the Booking.com app and mobile browsers).
  • A minimum 10% discount is recommended.
  • Mobile rates apply to all your rooms and rate plans. The discount combines with discounts for the Genius programme, as well as any other promotions you have set up. However, it does not add on to Country rate or Limited-time Deal.
  • You can set up 30 blackout days per calendar year.

The majority of reservations on Booking.com’s platform is made using mobile devices, so offering a Mobile Rate helps you tap into this large group of potential guests. Mobile Rates can also help you target millennials. The property can activate, edit and deactivate the mobile rates any times.

Creating Mobile Rates via RateTiger

If you do not already have a Mobile Rate set up for Booking.com, you can easily create one using through RateTiger.

  • Log in to your RateTiger platform – https://live.ratetiger.com/#/login
  • In the main dashboard, you will see the Promotions tile. Click on Create Promotion to go to the Promotions page.
  • On this page, select Mobile Promo and then select the channel – Booking-XML
  • Input the discount / promo and click on Create. The Mobile Rate gets created for Booking.com.

You can always update the settings of your Mobile Rates or deactivate them so that potential guests no longer see them.

Lastly there are a host of additional solutions through which your property can benefit and attract more bookings. You can get full details of the Booking.com Recovery Toolkit on the partner page.

RateTiger, powered by LiveOS, provides rate shopping, channel management, booking engine and online distribution solutions to hotels worldwide. It offers 99.9% system uptime and is security certified under ISO, PCI and GDPR compliant. eRevMax continues to expand its partner base through new integrations to offer hoteliers seamless connections across different systems including PMSs, CRSs, OTAs, Metasearch channels, GDS, Wholesalers and offline tour operators among others.

Subscribe to RateTiger today and start using this feature. Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

 

 

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Travel Tech EMEA Day 5 – Tech Trends – How to reinvent the hotel management with small teams?

One major fallout of Covid19’s impact on the hospitality industry is the retrenchment across segments. The pummeling occupancy and revenue have forced hotels to take a hard look and reduce their workforce. According to the American Hotel and Lodging Association, the American hotels has lost over 870,000. Across the world, the number has been several millions.

The disruption is brutal. However, as with life, business must go on. People will eventually travel and stay in hotels. And the industry must adapt to the new way of managing things with smaller resources. As hotels prioritize operational cost control, technology is expected to take the central stage to optimize business efficiency in a reduced workforce and increased workload environment.

According to a Gartner report, 85% of customer interactions is expected to be managed by artificial intelligence by 2020. Automation has become a major player in customer experience, and in the post-Covid world, technology adaption is going to get accelerated to ensure resilience. With hotels have been using technology solutions like PMS, CRS, Channel Manager, IBE, RMS, POS etc, a data driven integrated platform where each solutions talk to each other breaking the silos would go a long way to help hotels identify service and performance gaps and boost operational productivity. Hotels would need to embrace advanced AI technologies designed to improve the overall customer experience by being proactive, anticipating customer needs and engaging on an emotional level.

In the last session of this series Travel Tech EMEA, Co-founder Vinicius Geraldo with Alejandro Gomez and Clarissa Trezzi will discuss the critical issue facing the hotel industry – how to reinvent the hotel management with small teams? Joining him in the panel are Jirka Helmich  of Mews, Alfredo Chiaramonte of CHAPP Solutions, Luís Brites of Clever Hospitality Analytics, Tiago Araújo of HiJiffy and Prithwish Dutta of eRevMax. Join us – register now – https://register.gotowebinar.com/register/6930318956520107533