The Week, That Was – August 2020 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

eRevMax tracks strong recovery trends in hotel bookings in Europe

While tracking the hotel reservation trends in Europe, Travel technology company eRevMax has noted strong recovery trends in hotel bookings in markets like Norway and the UK.

https://travel.economictimes.indiatimes.com/news/technology/erevmax-tracks-strong-recovery-trends-in-hotel-bookings-in-europe/77501538

Google Travel gets a COVID-19 update

After a few weeks of testing, Google has officially launched new flight search and travel search features to help those who are traveling during the pandemic.

https://blog.google/products/flights-hotels/travel-decisions-with-confidence/

Domestic business travel continues to trend toward recovery

GBTA member companies worldwide report an emerging willingness to permit employees to engage in domestic business travel.

https://www.gbta.org/blog/domestic-business-travel-continues-to-trend-toward-recovery/

U.S. hotel performance continues upward creep

STR data for the week of August 2-8, 2020 showed slightly higher occupancy and room rates from the previous week

https://str.com/press-release/str-us-hotel-results-week-ending-8-august

Airbnb and BedLinker join the eRevMax Channel Ecosystem

As hoteliers, are you ready to tap into domestic travel market? Are you connected to the right channels and keeping them automatically updated with rates and availability on a regular basis? Attract travellers to your hotel with Booking.com’s Genius Program. Choose from our wide network of partners and expand your hotel’s online visibility. Our featured channel partners for this week are AirbnbBedLinker and Booking.com – connect to them today – https://www.erevmax.com/blog/index.php/2020/08/airbnb-and-bedlinker-join-the-erevmax-channel-ecosystem/

Travelers booking 2021 vacations closer to home

The U.S., Canada and Mexico will be the first to thrive. Americans will drive more as they are more assured that there will not be a change in entry requirements.

https://www.travelpulse.com/news/travel-agents/travel-advisors-say-clients-are-booking-2021-vacations-closer-to-home.html

 Online travel aggregators ramp up offers to beat the drop in business

OTAs, experts say, will emerge out of this crisis if they strategize by identifying the areas from where demand is being generated.

https://www.msn.com/en-in/news/other/online-travel-aggregators-ramp-up-offers-to-beat-the-drop-in-business/ar-BB17LEcJ

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

 

WinqBid, NexusTours and Travelcircus join the eRevMax Channel Ecosystem

With domestic travel on the rise, it is important for hotels to focus on channels that can help them get more business. The ground rule of working with any distribution/sales channel is to ensure that you keep your hotel listing up-to-date to give a true picture to the guests. Knowing the right channels that bring business to your city is a key and being connected to them is very important to increase your hotel’s presence online.  Here are some of our newly connected channel partners leading in their specific markets. Get in touch with us if you wish to connect with these channels or any of our 400+ distribution channel network.

Winqbid

Are you looking for new ways of generating bookings? Our newest demand partner – Winqbid offers a mobile-first platform with innovative live auction-style booking process. It provides a curated customer demand alert feature where guests can win a last-minute stay at a great deal or compete for a premium room when everything’s sold out.

Winqbid invites you to join its special Covid-19 Heroes Appreciation Program to offer much needed Rewards & Recognition to health care workers and emergency first responders. Through this program, you can offer a free room night to first responders, which in turn may lead to paid bookings if the guest chooses to book multiple room nights.

RateTiger Introductory Offer: Sign up today and get commission free auctions for three months and a year of discounted rates thereafter. Contact us now – marketing@erevmax.com

NexusTours

Looking to expand into the Caribbean market and get your brand in front of a qualified audience? Connect to NexusTours, one of the leading Destination Management Company in the Caribbean, Central and North America with presence in more than 58 destinations. Its catalog includes more than 16,000 hotel and tourist accommodation options, airport and local transfers as well as 7,500+ activities, adapted to the needs of all types of travelers. Contact us today to know more about this channel.

Travelcircus

With increasing focus on domestic travel and staycations, we are happy to present our new partner Travelcircus – they specialize in weekend getaways, exciting city trips and luxurious but affordable wellness holidays in Germany & Europe. By combining 4 and 5 star hotels with hotel services and popular attractions, Travelcircus creates unique packages at attractive prices. The channel has catered to more than 700,000 travelers from 20 different countries. Enlist with this channel to grow your online booking revenue.

Are you looking to manage any new channel from your RateTiger powered by LiveOS platform? CONTACT US – https://www.erevmax.com/erevmax-contact.html

The Week, That Was – March 2020 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Webinar: Path to Recovery for Travel Businesses – United We Can

The ultimate extent and duration of the COVID19 outbreak is still unknown – what steps can we as travel businesses be taking to weather the storm? HospitalityUnited.Club invites industry leaders to join us for a Webinar to discuss best practices and new strategies to help your business stay buoyant and come out stronger with a defined path to recovery.

REGISTER NOW: https://lnkd.in/fPucm5J

The coronavirus crisis is making travel cheaper

Fifty-five percent of American travelers have canceled upcoming travel plans, primarily through May. Travel deals are emerging amid the chaos of the global coronavirus outbreak. Many people are probably wondering if now is the right time to buy, whether for an out-of-town jaunt or a big summer vacation.

https://www.cnbc.com/2020/03/17/heres-why-you-should-resist-the-urge-to-grab-cheap-travel-deals.html

UK: Empty hotels will be turned into makeshift hospitals

BRITAIN’s empty hotels will be turned into makeshift hospitals and operating theatres will be transformed into wards to help the NHS cope with the coronavirus.

https://www.thesun.co.uk/news/11177679/coronavirus-britains-empty-hotels-will-be-turned-into-makeshift-hospitals-to-help-nhs-cope/

Travel industry slashes ad spending in half amid coronavirus

Marketers need to be prepared for the possibility that demand for travel-related services might snap back as the traditionally busy summer travel season gets under way from mid-June through August.

https://www.marketingdive.com/news/travel-industry-slashes-ad-spending-in-half-amid-coronavirus/574257/

OTAs overwhelmed by Coronavirus cancellations

The entire travel industry is struggling to keep up with a wave of cancellations related to coronavirus. But OTAs are hit especially hard. As hotels tell their customers they can’t help process cancellations, sending them right back to the OTA they booked with, both Expedia’s and Booking.com’s customer service is nearly impossible to reach.

https://edition.cnn.com/travel/article/third-party-booking-sites-coronavirus/index.html

Sojern: Insights on COVID-19 travel impact

With more than 127,000 infected as of March 12th, COVID-19 is having and will continue to have a significant impact on many industries. The travel industry is no exception, and in fact, maybe the hardest hit as hotel bookings drop and airline ticket sales take a plunge.

Download Sojern’s latest COVID-19 travel insights – https://www.sojern.com/blog/covid-19-insights-on-travel-impact/

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

 

 

The Week, That Was – December 2019 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

eRevMax announces seamless connectivity with leading Chinese B2B platform HaoQiao

eRevMax has completed 2-way XML integration with the largest travel wholesaler in China, Haoqiao. Hotels using RateTiger and RTConnect, powered by LiveOS, can leverage the interface to distribute rates and availability on the booking platform, is used by over 17,000 travel agencies worldwide.

https://bit.ly/2RrceEq

Google’s playbook to become a super app in travel

The giant’s slow but unstoppable rise to travel industry domination can not be explained without the more than one billion daily users of Google Maps.

https://www.phocuswire.com/Google-playbook-travel-super-app

How Airbnb profits from our love of experience

As people begin to value “things” less and “doing stuff” more, Airbnb has simultaneously personalized and commoditized the food-related experience.

https://www.eater.com/2019/12/4/20951866/airbnb-rentals-experiences-travel-food-tours-cooking-classes

Total revenue forecasting: Sunny with a chance of profits

Marketing and revenue management rely on accurate demand forecasts to plan campaigns and optimize revenue.

https://ideas.com/total-revenue-forecasting-profits/

Hotel revenue changes suggest new guest preferences

From the high-tech preferences of Generation Z to the experiential fondness of millennials and the health and wellness realities facing baby boomers, hotels continually adjust the amenities and services they offer to satisfy their guests based on extensive consumer research. From the perspectives of owners and operators, the changes in guest preference manifest themselves on the hotel operating statement.

http://hotelnewsnow.com/Articles/298888/Hotel-revenue-changes-suggest-new-guest-preferences

As cycle nears end, benchmarking required to be reborn

Hoteliers are in no doubt benchmarking has been one of the major, if not the most major, catalysts of the last decade helping fuel hotel performance, and the data is only getting better and more involved, according to sources. Now hoteliers are considering how benchmarking might change as the industry reaches what many consider the end of a cycle.

http://hotelnewsnow.com/Articles/299236/As-cycle-nears-end-benchmarking-required-to-be-reborn

Hotel guests want cybersecurity

For hotels, the issue of cybersecurity is – or should be – among the most critical factors in partnering with any third-party. With so many interconnected technologies the risk is greater and greater that you’ll run onto a technology that isn’t wholly secure.

https://blog.apaleo.com/hotels/a-make-or-break-issue-for-hotels-guests-want-cybersecurity

Which? brands most travel comparison sites a ‘waste of time’

New survey ranks sites used to find flight and hotel deals and reveals that many offer a poor user experience – and do not list the best prices. After asking more than 2,200 holidaymakers about their experiences of using comparison sites, the consumer body found that only Skyscanner, Kayak and TripAdvisor scored highly in terms of finding the best deals and being easy to use.

https://www.theguardian.com/travel/2019/dec/04/which-survey-brands-most-travel-comparison-sites-waste-of-time?CMP=Share_iOSApp_Other

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

 

 

 

The Week, That Was – August 2019 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Business Travel in Europe on the rise: Are you ready?

According to American Express Global Business Travel report, the spend on business travel in Europe in 2019 is expected to grow by over 4.3% making it a focus area for hotels. Here are some suggested channels you need to have in your distribution mix for landing more corporate bookings.

Read More : https://lnkd.in/fUZJ_sv

Today’s empowered traveler views the travel experience holistically

They demand high-quality experiences, competitive pricing across the value chain and expect to be recognized and responded to in real-time according to their preferences or concerns.

https://www.intelligentcio.com/eu/2019/08/13/technology-making-travellers-more-demanding-in-summer-travel-season/

How travel marketers can capture the “momentary market”

Digital transformation has reached a saturation point. Which is why travel marketers should view each opportunity as if it’s an individual market – a momentary market.

https://www.phocuswire.com/travel-marketers-momentary-market

Booking.com expands payment options in quest for “connected trip”

The company is making progress in its vision to create a “seamless, holistic system that gives and does everything for the traveler and makes their lives easier and gives value to them.” The new system apparently allows Booking.com to accept payments in the name of the hotel. That way customers can select the payment method they prefer, removing part of the friction, according to the company’s CEO Glenn Fogel.

https://www.phocuswire.com/Booking-Holdings-q2-2019-earnings

Google My Business launches “Hotel attributes” section

Hotel owners with verified hotel listings can edit their services and amenities in the “Hotel attributes” section of their Google My Business account. By default, Google provides a summary of your hotel’s amenities that customers can view from Search and Maps. Now you can edit this information in your dashboard if you find any of it to be factually incorrect.

https://support.google.com/business/answer/9177958

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!

The Week, That Was – August 2019 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Estonia based luxury hotel recommends RateTiger as the best OTA channel manager

The prestigious Villa Ammende in Estonia has recommended RateTiger hotel channel manager by eRevMax for managing its online sales channels effectively. The property has been using RateTiger’s cloud-based channel manager to streamline its online distribution and has seen significant improvement in efficiency resulting in minimizing overbookings and reducing workload.

https://bit.ly/2M6LMhl

Are you ready to lead the hotel pricing game? Download our Rate Shopping ebook today

Our recent discussions with hoteliers and revenue managers revealed their struggle with getting the pricing strategy correct and how constant undercutting by competitors are eating into their profits. We came up with an ebook on why hotel rate shopping and price intelligence is important along with some real-world example of hotels using relevant tools to stay ahead of the competition.

Presenting our ebook – Shopping Matters: The Power of Real-time Hotel Rate Intelligence. Get your free copy today – https://bit.ly/339DJ8I

Google My Business changes hotel categories

Google had been restricting newly verified listings the ability to add old categories for the past month, yesterday they removed them all for currently verified listings.

https://onlineownership.com/changes-to-hotel-categories-in-google-my-business/

Four online travel agency myths to stop believing now

Online travel agencies developed in the early to mid-1990s, gradually becoming one of the first great internet success stories of the tech era. Turns out OTAs are just as powerful for hotels as they are for travelers. But, unfortunately, OTAs suffer from some image problems amongst many hoteliers, often due to misconceptions or misinformation about how they work. Let’s explore four popular myths about OTAs that our industry keeps falling for over and over again

https://www.phocuswire.com/Four-online-travel-agency-myths

Europe: RevPAR jump can’t prevent GOPPAR slip

In a clear example that revenue and profit aren’t always aligned, RevPAR at mainland European hotels attained a high for the year in June, but GOPPAR fell.

https://www.hotstats.com/hotel-industry-trends/revpar-jump-cant-prevent-goppar-slip-across-europe

Ten hacks to instantly maximize your direct booking revenue

Joe Pettigrew, Director of Revenue Maximization at Starwood Capital Group, shares ten helpful hacks that your hotel can apply today to enhance revenue through direct bookings.

https://triptease.com/en/watch-ten-genius-hacks-to-instantly-maximize-your-direct-booking-revenue/

Expedia TravelAds: How power users maximize their results

Expedia’s TravelAds solution is unique in that your ads don’t show unless you have supply for the travel window that the shopper is looking to book. And, if your ads do show but the travel shopper doesn’t click on them, you don’t pay. So, these ads are a low risk way to reach a targeted audience ready to book. Additionally, TravelAds help hotel revenue and marketing managers book rooms without sacrificing their average daily rate (ADR).

https://blog.advertising.expedia.com/travelads-with-expedia-group-always-on

Connect with us for your connectivity needs to make the most of online revenue-https://goo.gl/3gKUJZ

Thanks and have a good day!

The Week, That Was – August 2019 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

eRevMax expands in the Middle East through technical partnership with Intimus PMS

Hotel connectivity expert, eRevMax has completed 2-way integration with Intimus PMS while offering hotels a wider selection of technical partners in the region. Hotels using Intimus PMS and RateTiger – LiveOS solutions can now manage their online distribution easily from one place removing all manual efforts.

https://bit.ly/2T0M5e2

The true cost of not protecting customer data in travel

For years now, the hospitality business has shared Big Tech’s addiction to customer data. Rather than sell it to advertisers, however, hotels and airlines traditionally use it to personalize travel experiences. Hotels – in particular luxury hotels – collect customer data to build detailed guest profiles, which can include personal preferences, from room, pillow and favorite cocktails, to potentially more explicit guest information.

https://www.phocuswire.com/GDPR-hotel-customer-data

What every hotelier must know about EU’s payment rules

Just as hoteliers have become used to GDPR, another piece of European Union legislation, the Payment Services Directive regulations, known as PSD2, is set to go into effect.

http://hotelnewsnow.com/Articles/297360/What-every-hotelier-must-know-about-EUs-payment-rules

Rise in Mobile Bookings in Middle East Creates New Online Travel Competition

The Middle East traveler has been going digital across all touchpoints of the travel journey, fueling a surge in the online travel market that is projected to reach $15 billion by 2023 across the region. That will mark an increase of 140 percent from current levels, according to research company Mena Research Partners.

https://skift.com/2019/07/23/rise-in-mobile-bookings-in-middle-east-creates-new-online-travel-competition/

Hotel chains demonstrate common B2B eCommerce website blunders

Hotels can earn customers’ loyalty by providing better personalized recommendations that understand their individual price/value tradeoff.

https://go.forrester.com/blogs/hotel-chains-demonstrate-common-b2b-ecommerce-website-blunders/

Amex GBT forecasts modest hotel rate increases for 2020

The Hotel Monitor 2020, published by American Express Global Business Travel, predicts that hotel prices in most key cities will experience only modest rises in 2020.

https://www.hospitalitynet.org/news/4094362.html

Online presence high priority with independent hotels

Trends in how people, and brands, consume and process information online are driving digital marketing strategies for independent hotels. It’s important not only to have an online presence but also to have the proper digital footprint, sources said.

http://hotelnewsnow.com/Articles/297313/Online-presence-a-high-priority-at-independent-hotels

What you need to know about Google Ads’ “Store / Hotel Visits”

Google came out with another way marketers and hoteliers can measure the performance of campaigns through Store Visits or for hotels, Hotel Visits. Hotel Visits can measure whether or not users actually visited your property. Google uses cell towers, wifi signals and more to tell whether or not you’ve actually visited a property and you aren’t just staying next door or across the street.

https://screenpilot.com/2019/07/what-you-need-to-know-about-google-ads-store-visits/

How San Francisco boosted Chinese bookings by 30 percent

Outbound Chinese visitors represent an increasingly important part of San Francisco’s tourist model, constituting 23 percent of international tourist spending in 2018.

https://jingtravel.com/san-francisco-grew-chinese-bookings-30-percent/

Connect with us for your connectivity needs to make the most of online revenue-https://goo.gl/3gKUJZ

Thanks and have a good day!

Checklist for your next hotel channel manager

A hotel channel manager is a must have for hoteliers today. If you are planning to add or change your existing channel manager, here is a quick checklist of things you need for assessment.

  • That the solution has seamless XML connectivity with multiple online channels to publish live rates and inventory and deliver reservations seamlessly back into the PMS.
  • It has integration with your hotel PMS, RMS, Booking Engine and other technology tools for real-time data transfer between your system and OTAs. If they do not have it, are they flexible enough to develop it for you?
  • It can sync OTA data with hotel system all the time to minimize overbooking and identify mismatches.
  • It can update rates and availability of different room categories for future dates as well.
  • It can automatically inform the user and update the availability to all connected channels for any modification or cancellation happened on any channel.
  • It can allocate different inventory to different online channels or switch off a channel for a certain period if required.
  • It allows users to set restrictions like Minimum length of stay (MLOS), Blackout dates, Closed to Arrival (CTA) and Closed to Departure (CTD), among others, to optimize revenue.
  • It is PCI and GDPR compliant to safeguard digital data of your guests.

Improve your hotel revenue with better room rate and yield management – all from a smart single interface. Take complete control of your revenue and channel management strategy to control distribution costs and drive more direct bookings.

Grow your revenue with the best hotel channel manager!

Connect with us for your connectivity needs to make the most of online revenue- https://goo.gl/3gKUJZ

 

Deep dive into APAC online travel agencies – Part 2

With increasing disposable income and expanding tourism, Asia Pacific has become the fastest-growing regional travel market. According to the World Travel and Tourism Council, five of the world’s ten fastest growing tourism cities are in Asia, making it the hot spot for the travel marketers. Propelled by high penetration of mobile, the region has been witnessing double digit growth in online booking, making it a priority region for global OTAs. However, the market is still dominated by local and regional players, even as global OTAs make strategic investments to make inroads.

In our series on Online Travel Channels in APAC, we have looked into major players shaping the digital travel space. In the first article of the series, we have discussed the giants in the region – Agoda, Ctrip and Make My Trip and their secret sauce to success. In this second part, we will be focussing on local players who are dominating the online travel space in their respective regions.

Fliggy

Fliggy (formerly known as AliTrip) – the travel booking site from Alibaba, is an important player in the China focusing on the upmarket segment – particularly the travel aspiring millennials and international travellers. Of the 10 million daily active users on Fliggy, 80 percent are millennials with college degree living on tier-1 and tier-2 cities – giving the platform a unique exposure and reach. Alibaba has also positioned it as a “premium” travel booking site focusing on outbound travel. The site is designed as youthful, refined, geared toward long-haul, leisure, experiential, as well as luxury trips, rather than the usual to short-term or domestic business travel. From its partnership with Marriot group to getting Booking.com to launch a flagship store on its platform, Fliggy has been making a series of strategic partnerships to create a global brand. Leveraging Alibaba’s ecosystem, which is used by 699 million mobile monthly active users, the platform is positioning itself as a travel marketplace covering the 360 degree of travel to provide consumers with better travel products and service experience. This means a traveller with high purchasing power can plan and book their travel on Fliggy, buy additional items necessary for travel from Alibaba owned e-commerce site Taobao while using Alipay for transactions, ensuring a seamless user experience throughout.

Rakuten Travel

Japan’s online leisure/unmanaged business travel market is the second largest in Asia Pacific region. Founded in 2002, Rakuten Travel is one of Japan’s largest online hotel reservation website with over 3.7 million room nights booked per month. The channel receives 5.34 million unique visitors every month. The firm has access to more than 20,000 domestic and 15,000 international hotels and has a presence in South Korea and China. Rakuten Travel, which is the most popular OTA in Japan, is owned by Rakuten Group, which provides more than 70 e-commerce services beyond travel. The group, often compared with Amazon connects services within its ecosystem enabling users to access all services within the system by using a single login ID, and the same loyalty program for a seamless experience. The company has invested heavily into artificial intelligence and big data for understanding changing consumer behavior and effective personalization.

Traveloka

Traveloka, one of late entrants in the market and founded by three friends in Indonesia, is one of the biggest success stories in the online travel space in South Asia.  The channel which offers flights, hotels, trains, tours & activities, transfers and packages is present in Southeast Asia’s six primary markets — Indonesia, Thailand, Malaysia, Singapore, Vietnam and the Philippines. With the introduction of PayLater, an online credit system without the need for a credit card, Traveloka is poised to make further inroads into the region where relatively low penetration of credit / debit card has remained a hindrance to online payment. The channel is also actively pushing into the lifestyle category and has recently rolled out a discovery platform featuring restaurant and wellness activities. The Traveloka mobile app has been downloaded more than 30 million times, making it the most popular travel booking app in the region. With Expedia’s investment into the channel making it the first billion-dollar start-up in Indonesia, the company has been adding more products and services including bundles to mobile applications to make it a one-stop-shop for customers to book and redeem travel themselves.

As hoteliers, are you ready to tap into the Asia Pacific market? Are you managing these channels well and keeping them automatically updated with rates and availability on a regular basis?

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

 

 

The Week, That Was – July 2019 Week 2

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

eRevMax awarded ‘Preferred Partner’ certification by HRS

Leading online travel technology expert eRevMax has been recognised as a Preferred Partner by HRS under its newly launched certification programme.

https://bit.ly/2LcerkL

RateTiger expands in Mauritius with Beachcomber Resorts & Hotels

Mauritian luxury hotel chain Beachcomber Resorts & Hotels have implemented RateTiger Connect by eRevMax for managing online distribution effectively across multiple OTAs and get reservations delivered directly into its PMS. The hotel group aims to scale their online business over the next few years with the help of seamless distribution technologies customised and integrated for the group by the hotel connectivity leader.

https://bit.ly/2YrkiW1

How metasearch became the most important marketing channel in travel

When, back in 2013, we started to see Trivago and TripAdvisor adverts offering the possibility of comparing hotel prices, nobody imaged the success they would achieve over the course of the years. This was especially so when Google jumped on the bandwagon with Google Hotel Ads. Today, nearly three-quarters of travelers are believed to use metasearch engines in their search process.

https://www.phocuswire.com/Metasearch-travel-marketing-channel-growing

CWT Research Reveals 71% of Business Travelers Embrace Innovation

Research by CWT, the B2B4E travel management platform, shows that 71% of global business travelers embrace travel innovation. Travelers from the Americas and Asia Pacific are more likely to favor it, with 75% and 71% respectively. Europeans, on the other hand, are warier of the changes – 7% of them stating a reluctance to embrace travel innovation versus 5% of Asia Pacific and 3% of Americas travelers.

https://bit.ly/30yrfWi

Deep dive into APAC online travel agencies – Part 1

Online travel booking is booming in Asia. With over US$386.4 billion in gross travel bookings, APAC has long been the largest regional travel market. Is your hotel connected to the right OTAs? In Part 1 of our Deep dive into the #APAC online booking space series, we cover the regional biggies Ctrip.com Agoda MakeMyTrip .

Connect with us to know more – https://lnkd.in/ed5ka3C

 How the hotel industry has adapted to GDPR

Because it was clear that the GDPR would apply to European hotels, European hoteliers are much further ahead in being compliant with the data privacy law. The U.S. hotel industry has been a mixed bag, with many companies conducting an analysis to determine whether they would need to comply with the GDPR.

http://hotelnewsnow.com/articles/297113/How-the-hotel-industry-has-adapted-to-GDPR

Expedia Partner Solutions gets an API upgrade

One major enhancement is the introduction of Value-Add-Promotions, through which travel partners can increase traveler loyalty. EPS’s travel partners can now reward travelers with additional benefits, from free show tickets to 10% off food and drink, with the introduction of Value-Add Promotions on more than 17,000 properties.

https://bit.ly/2LOjyXB

Is your hotel too reliant on third-parties?

Acquiring new types of guests can be difficult, time-consuming and expensive. OTAs can help target new segments of travelers for you – but should hotels rely on those relationships?

Access the Video – https://bit.ly/2SbFiOz

Adobe: How travelers move from research to buy using digital channels in 2019

In fact, 80% of airline sales are made on a desktop, while 46% of research occurs via smartphone. Additionally, 74% of hotel rooms are booked on desktop, while 47% of research happens via smartphone.

https://cmo.cm/32jQTiZ

Chinese tourism in UK up by 133%

A new travel trends study by TripAdvisor reveals that travelers from China are on the rise, and show no sign of slowing when it comes to visiting the UK. The study examines the fastest growing inbound markets for the UK, based on traveler interest in UK destinations on the world’s largest travel site, as well as looking at the ratings given to hotels, restaurants, and attractions by travelers and guests.

https://www.traveldailymedia.com/chinese-tourist-in-uk-up-by-133-tripadvisor/

How hotels can attract more summer tourists

With more sunshine, warmer weather, and opportunities for outdoor fun, a lot of hotels are gearing themselves up to welcome an influx of guests this summer. Of course, summer is also the season when competition between hoteliers really heats up. To help your hotel drive more bookings, here are our top tips to put the sizzle in your summer marketing campaigns.

https://bit.ly/2GaLscI

Connect with us for your connectivity needs to make the most of online revenue- https://goo.gl/3gKUJZ

Thanks and have a good day!