Deep dive into APAC online travel agencies – Part 2

With increasing disposable income and expanding tourism, Asia Pacific has become the fastest-growing regional travel market. According to the World Travel and Tourism Council, five of the world’s ten fastest growing tourism cities are in Asia, making it the hot spot for the travel marketers. Propelled by high penetration of mobile, the region has been witnessing double digit growth in online booking, making it a priority region for global OTAs. However, the market is still dominated by local and regional players, even as global OTAs make strategic investments to make inroads.

In our series on Online Travel Channels in APAC, we have looked into major players shaping the digital travel space. In the first article of the series, we have discussed the giants in the region – Agoda, Ctrip and Make My Trip and their secret sauce to success. In this second part, we will be focussing on local players who are dominating the online travel space in their respective regions.

Fliggy

Fliggy (formerly known as AliTrip) – the travel booking site from Alibaba, is an important player in the China focusing on the upmarket segment – particularly the travel aspiring millennials and international travellers. Of the 10 million daily active users on Fliggy, 80 percent are millennials with college degree living on tier-1 and tier-2 cities – giving the platform a unique exposure and reach. Alibaba has also positioned it as a “premium” travel booking site focusing on outbound travel. The site is designed as youthful, refined, geared toward long-haul, leisure, experiential, as well as luxury trips, rather than the usual to short-term or domestic business travel. From its partnership with Marriot group to getting Booking.com to launch a flagship store on its platform, Fliggy has been making a series of strategic partnerships to create a global brand. Leveraging Alibaba’s ecosystem, which is used by 699 million mobile monthly active users, the platform is positioning itself as a travel marketplace covering the 360 degree of travel to provide consumers with better travel products and service experience. This means a traveller with high purchasing power can plan and book their travel on Fliggy, buy additional items necessary for travel from Alibaba owned e-commerce site Taobao while using Alipay for transactions, ensuring a seamless user experience throughout.

Rakuten Travel

Japan’s online leisure/unmanaged business travel market is the second largest in Asia Pacific region. Founded in 2002, Rakuten Travel is one of Japan’s largest online hotel reservation website with over 3.7 million room nights booked per month. The channel receives 5.34 million unique visitors every month. The firm has access to more than 20,000 domestic and 15,000 international hotels and has a presence in South Korea and China. Rakuten Travel, which is the most popular OTA in Japan, is owned by Rakuten Group, which provides more than 70 e-commerce services beyond travel. The group, often compared with Amazon connects services within its ecosystem enabling users to access all services within the system by using a single login ID, and the same loyalty program for a seamless experience. The company has invested heavily into artificial intelligence and big data for understanding changing consumer behavior and effective personalization.

Traveloka

Traveloka, one of late entrants in the market and founded by three friends in Indonesia, is one of the biggest success stories in the online travel space in South Asia.  The channel which offers flights, hotels, trains, tours & activities, transfers and packages is present in Southeast Asia’s six primary markets — Indonesia, Thailand, Malaysia, Singapore, Vietnam and the Philippines. With the introduction of PayLater, an online credit system without the need for a credit card, Traveloka is poised to make further inroads into the region where relatively low penetration of credit / debit card has remained a hindrance to online payment. The channel is also actively pushing into the lifestyle category and has recently rolled out a discovery platform featuring restaurant and wellness activities. The Traveloka mobile app has been downloaded more than 30 million times, making it the most popular travel booking app in the region. With Expedia’s investment into the channel making it the first billion-dollar start-up in Indonesia, the company has been adding more products and services including bundles to mobile applications to make it a one-stop-shop for customers to book and redeem travel themselves.

As hoteliers, are you ready to tap into the Asia Pacific market? Are you managing these channels well and keeping them automatically updated with rates and availability on a regular basis?

Reach out to us for your connectivity needs to make the most of your online revenue- https://goo.gl/3gKUJZ

 

 

7 Steps to Increase Repeat Business for Your Hotels by 200%

Having loyal customers is one of the most essential steps to ensure the success of hotels. Today, travelers can choose from many options in the hotel industry – leading to intense competition between hotel owners. Thus, as a hotel property owner, you have to try various strategies to transform new visitors into repeat customers and keep your present guest list intact as well.

Strive to make the best ‘first impressions’

With a great first impression, you can make a wonderful lasting impression. When you have a new customer coming into your property, you have to try various ways to transform them into loyalty card members. Offer a valuable loyalty program, which can be useful to guests who come in. Track the requirements and preferences of guests, have a smooth check-in process and strive to communicate well online and offer impeccable services.

Exploit Technology

Use mobile apps, keyless entries, online confirmation, self check-in and other technologies to make the booking process smoother. Avoid keeping customers waiting.

Lend a personal touch

The modern age is all about personalization, and you should try to store guest record in your hotel management software in order to provide present and new guests with a personalized service. You can find unique ways to encourage customers to book your property for the following visits.

Offer Hotel Loyalty Programs of value

In customer loyalty programs, hotel loyalty cards play a vital role. When you manage to be successful in registering new customers into your loyalty programs, it should act as a strong foundation for your business in making guests your long-term customers.

Get immediate feedback

Negative reviews arise due to the fact that guests do not always find ways to express their dissatisfaction with your services. You can avoid negative reviews for your business by seeking constant feedback from customers. Hand out a small questionnaire or send SMS etc to know whether the guests are satisfied with the room service, if they want a custom menu etc. When you ask the right questions, you can get the right answers and improve your services to enjoy repeat business.

Give Incentives

Move over complimentary breakfast, and offer complimentary trip to attractions nearby. Have the option for flexible timings for check-in, and provide new visitors with direct bookings.

Make guests your first priority

Start even before they check in, and connect with them through every stage of their association with your hotel. Address all their needs personally, and find out whether they need any special assistance.

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Why Guest Reviews Matter? Even the negative ones

From the very beginning, a hotel’s success has a direct correlation with its reputation. if guide books and peer recommendations were the earlier source of motivation, in the age of digital, the new normal is to surf the web for hotel reputation – which alarmingly can be your biggest asset or liability.

There are several things that contribute to a hotel’s reputation – starting from pre-booking experience to service during stay – guests take note of many small and big details and form an opinion. The rating is just the reflection of the opinion. If your property provides impeccable service, create great experiences, then the positive reviews you have earned will improve your appeal and influence potential guests. The more satisfied guests you have, the more likely they are to return and spend more money, as well as recommend you to others.

According to a study by Deloitte, 59% consumers say that review sites have the most influence on their booking decisions. Another one, conducted by Cornel Hotel School in association with STR and Review Pro suggest that guest satisfaction has a direct impact on the business performances of the hotel. The study, in fact, predict, an increase of 0.89% increase in ADR due to 1 point increase in the hotel’s review score across all online and offline channels.

With Google, OTAs and review sites like TripAdvisor giving more weightage to review score, managing online reputation has become a focal point of hotel operations. With revenue being directly linked with demand, revenue management has now expanded from simple rate management and is now encompassing customer relations and social media into its strategy.

Truth to be told, reputation management is not an easy task, especially when it comes to negative reviews. Guests often over-expect and over-react which get reflected in the reviews. Interestingly, in 2017, the top 4 sites accounting for 74% of review volume are Booking.com, Google, TripAdvisor and Facebook.  Clearly, guests aren’t restricting their opinions to travel sites, but also to search engine and social media. Hotel cannot prevent reviewers from expressing their opinion. However, there is only thing they can surely do – respond, more do for negative reviews.

A recent study by Harvard Business Review suggests, replying to guest reviews results in better ratings. Interestingly, the study, which has studied TripAdvisor ratings over thousands of hotels, have found that there is a sharp drop in the rate of short negative reviews when the management starts responding to negative feedback.

Sure, it is not easy to please every guest. However, your willingness to accept constructive criticism shows your commitment to address the issues raised by the guest, which in turn assures your potential guests. Be polite and courteous, try to understand your guests’ concern and respond in a professional way.

However, guests share feedback on various review, travel and social media sites – which often lay scattered and unstructured. Online reputation management tools consolidate these guest reviews from various review websites including TripAdvisor, Bookign.com, Expedia, Agoda, Qype, Holidaycheck, Yelp, Expedia, Facebook, Twitter etc. and provide them to hotels in structured reports. Data is then compiled together into review reports which include guest details (as it appears on the site) along with their feedback and the rating they provide to the hotel. Most advanced review management sites nowadays use sentiment analysis to understand the guest’s emotion towards various aspects of the property. Keywords relevant to the properties are then identified, and ranked based on their popularity, frequency of mentions, and guests’ sentiments towards that category.

A strong visible position on guest review websites indicate that your Price Quality Index is working well, that will enable you to make the right pricing decisions based on RevPAR performance.  This will allow the hotel to flex their rates based on several pricing strategies depending on booking levels. However, there are no short cuts. It is an evolving process that must start today! As we move towards the age of consumer controlled brand conversations, hotels need to integrate customer feedback into their business approach and strategy planning.

By staying actively engaged with guests, hotels can ensure a more consistent and loyal base. Are you listening?

eRevMax wins STPI Export Awards for promoting gender diversity

eRevMax wins STPI Export Awards for promoting gender diversity
Recognized for ‘Highest Percentage of Women Employees -IT’

 Global travel technology innovator – eRevMax, has been awarded an STPI Export Award under the category ‘Highest Percentage of Women Employees -IT’ (Exports upto Rs 25 crore). This award was presented at ‘STPI Export Awards’ held during INFOCOM 2018 in Kolkata last week.

eRevMax has been proactively working towards breaking down barriers in a male-dominated industry and achieve greater gender representation through a diversity agenda. An equal opportunity company, women represent about 35% of its workforce, with the ratio even higher in the leadership positions. The company’s progressive HR policies have ensured that the overall attrition of female members is substantially lower than the average industry standard.

“At STPI, we believe that diversity strengthens the innovative capacity of a company. eRevMax is one such company that is leading by example, and we are proud to recognise them for having the Highest % of Women Employees in IT at the recent STPI Export Awards 2017-18. The responsibility of increasing gender diversity at workplace doesn’t end at just hiring a woman. It must be conducive enough for them to sustain. We congratulate eRevMax for taking a sustainable approach towards creating an inclusive workplace.” said Sh. Manjit Nayak, Additional Director, STPI Kolkata.

“This award is a validation of eRevMax’s efforts in bringing a holistic transformation by promoting gender equality and diversity. As part of our company culture, we are committed to providing our women employees with an ecosystem that is supportive of personal and career aspirations. With this award, we have restated our position as the preferred ‘Employer of choice’ in West Bengal,” said Reuel Ghosh, CEO, eRevMax.

eRevMax is a global travel technology software company with development centres in Kolkata and Bengaluru and sales offices around the world. The company, with its three core product brands – RateTiger, LiveOS and AgentX101, provides channel management, price intelligence, analytics, connectivity and business management solutions to hotels and travel agents worldwide.

The Week, That Was – December 2018 Week 1

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Carton House Resort, Ireland recommends eRevMax for online connectivity

Carton House, a historic luxury hotel in Ireland has recommended eRevMax solutions for online distribution. The property has been using RateTiger Channel Manager to maintain real-time rate and inventory updates across online sales channels including booking engine.

https://bit.ly/2SuD7UX

Expedia to Hoteliers: Alternative accommodations won’t steal your business

Expedia wants to create value for hotels by providing them with tools to make them more efficient rather than hurting them with the increased presence of vacation rentals, the company said at its Explore partner conference in Las Vegas this week.

https://skift.com/2018/12/06/expedia-to-hoteliers-vacation-rentals-wont-steal-your-business/

 How Real-Time, Transparent Bidding Can Fix a Broken Travel Search Ecosystem

Today, even before most travelers ever step foot on a plane, they’ve already gone on an epic journey while planning their trip. According to Skift’s The State of Online Travel Media 2018 report, 73 percent of global travel searches begin with no brand or destination listed.

https://skift.com/2018/11/30/how-real-time-transparent-bidding-can-fix-a-broken-travel-search-ecosystem/

Why European Biz Travelers Go Outside Their Companies to Use Online Travel Agencies

Business travelers tend to book their trips through whatever channels they prefer, regardless of whether there is an online booking tool or agency that their company wants them to use. The research found that while travelers consistently use a company’s online booking tool to book air and hotel, they are increasingly turning to online travel agencies and direct channels as well. In fact, online travel agency use has pulled into near parity with a company’s travel agency department in many countries.

https://skift.com/2018/12/03/why-european-biz-travelers-go-outside-their-companies-to-use-online-travel-agencies/

Data pinpoints hotel mismanagement of inventory allocation and availability

The management of room inventory on both a hotel’s brand site and through contracted online travel agency partners is at the core of an effective distribution system. The findings are based on data gathered from brand websites and contracted OTAs for 7,600 properties around the world during a two-month period beginning in September. In its report, Fornova says it calculated demand as a function of room rate – when rates were below the median, it considered it to be a low-demand period and when rates were higher than median it considered it high demand.

https://www.phocuswire.com/Fornova-allocation-availability-report

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The Week, That Was – July 2018 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Hotel GDS Description – how to get it right?

The GDS still is, and will most likely remain, a noteworthy channel for ARI distribution and reservations for hotels. Both recreation and corporate travel operators utilize it to search and book hotels. Numerous OTA sites likewise utilize the GDS for room stock. Hence, it is critical that your hotel is available on GDS.

https://www.erevmax.com/blog/?p=531

Expedia: The travel trends of Latin American consumers

Most Latin American travelers are more likely to spend their travel budgets on domestic trips, according to a study from Expedia Group Media Solutions.

More than 50 percent of Latin American travelers use online travel agencies (OTAs) during the trip planning process, ahead of airline, hotel or destination websites. Forty-nine percent of travelers book their trip on an OTA – the strongest conversion from planning to booking among Latin American travelers. More than half use their smartphone when looking for travel inspiration and more than one-third conduct travel research on their mobile device. Unsurprisingly, mobile usage spikes in-trip, when more than 75 percent of Latin American travelers utilize their smartphone.

http://hotelnewsnow.com/Articles/287311/Expedia-The-travel-trends-of-Latin-American-consumers

Open pricing: A new strategy for maximising hotel revenue

Open Pricing is changing the way that hoteliers set hotel room rates. For properties from large to small, it has the potential to increase revenue and forever change hotel revenue management practices. So, how does it work? Is it a good fit for you? If you wanted to try it, where would you start?

Read on to find out more- https://suite.booking.com/blog/hotel-revenue-management-pricing-strategy-basics/

How independent hotels extend peak seasons

Independent hotels around the U.S. are boosting business outside of peak season through special events and promotions. Whether it’s a hotel that’s open year-round or one that’s only open a few months during the year, hoteliers and sales-and-marketing experts at independent hotels have found ways to bring in business beyond their peak season.

http://hotelnewsnow.com/Articles/287492/How-independent-hotels-extend-peak-seasons

What does the future hold for hotel booking websites?

The hospitality industry is regularly changing and hotel booking websites are no exception. Observing the current changes in the OTA market can give us a clue on what will it look like in the future.

https://insights.ehotelier.com/insights/2018/07/27/what-does-the-future-hold-for-hotel-booking-websites/

Google on why consumers like to know more before they travel

Google, which derived the insight by analyzing search trends as well as speaking to consumers, says that building anticipation, boosting confidence around traveling to somewhere new and stretching budgets are the primary drivers for consumers wanting to know more before they go.

https://goo.gl/ukWC8y

Connect with us for your connectivity needs to make the most of online revenue.
https://goo.gl/3gKUJZ

Thanks and have a good day!

 

 

Hotel GDS Description – how to get it right?

The GDS still is, and will most likely remain, a noteworthy channel for ARI distribution and reservations for hotels. Both recreation and corporate travel operators utilize it to search and book hotels. Numerous OTA sites likewise utilize the GDS for room stock. Hence, it is critical that your hotel is available on GDS.

We have put together a few tips and tricks on how hotels are getting the most out of their GDS channels through descriptive content. The Hotel GDS Description (HOD) goes about as your hotel’s electronic leaflet. It is conceivably your brand brochure for tour operators and travel agents to access and get all the pertinent details with your property description, hotel amenities and data about neighborhood attractions etc. Here are the top GDS HOD Tips:

  1. General hotel description – Try to keep your hotel description very targeted – put the hotel USPs and try to provide key differentiators and why a guest must chose your hotel over competitor’s.
  2. Facilities and Services – List out all your amenities and services – provide restaurant details, timings, cuisine along with details of in-house services like salon, spa, gym, pool etc. Also, drop in a line about safety and security as these tend to be a key concern today.
  3. Area Information: Mention any specific locational advantage you might have. Or else list out the nearby attractions to draw interest. Whether your hotel is downtown or near the airport, remember to put your Geo code for correct location identification.
  4. Property Address – Make sure you put your hotel’s full address and zip code correctly. Sabre uses the official street address to geocode the property. If you don’t have a street number, use 1, to ensure better visibility and bookability.
  5. Driving Directions – Provide details on the easiest way to reach your property, whether it is from the airport, train or bus stations or from downtown. Also, provide a phone number in case a guest is stuck and wants to connect to the hotel.
  6. Room Type Name – GDS’s provide 30 characters to cover this, so be creative. But remember to make sure that it’s easy to understand the room type by the name you provide to it.
  7. Room Type Description – Try to use this section to attract your guests with room details and inclusions like in-room coffee machine, free wi-fi, luxury bathing products, etc. The description should also adhere to the kind of property it is – luxury, corporate, budget etc.
  8. Presentation – It is best to keep the description language crisp and fluid. Travel agents prefer short sentences or bulleted description. It helps to capture relevant points while covering all the necessary information.
  9. Nearby Attractions – Include details about attractions in the area, timings, distance and directions to the place. This makes your hotel more appealing and train your concierge or front office staff to have details about shows /tickets at these attractions.

Keep your Hotel GDS Description up to date. Whenever you introduce a new service or roomtype or if there are new attractions nearby, remember to update your hotel description. Always provide correct information and present in a nice and concise manner. Always keep your USPs on the top to catch the attention of the travel agents.

Indian budget hotel endorses RateTiger Channel Manager for online distribution

Kolkata based IndiSmart Hotel has endorsed RateTiger for simplifying online distribution. The property has been using eRevMax’s cloud-based Channel Manager and Shopper for managing their online sales channels and has improved their business operational efficiency.

IndiSmart is a budget hotel with 76 rooms, conveniently located in the IT hub of Kolkata, India. The property caters to business travellers and hence the booking window is lesser than the usual duration with 48-72 hours. Given most bookings are coming from online, it’s important for the hotel to have real-time rate and availability on OTAs.

“We have been able to bring all OTA channels under one window for all possible modifications like rate and inventory. The option of changing rates and inventory at any point of time on a single click has really made online distribution really simple. Rate shopping also helps us to analyse the market condition, to understand our stand and projection,” said Jayanta Bhattacherjee, Front Office Manager, Indismart Hotel.

Prior to RateTiger, the hotel has tried other solutions. However, the result was far from satisfactory.

“The main issue was rate disparity and manifold changes in the extranets manually were really cumbersome. We can handle the OTAs easily and in a better way now with RateTiger. The support team is very good as well,” concluded Mr. Bhattacherjee.

 

The Week, That Was – July 2018 Week 3

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Expedia says packages are better for hotels than room-only

Hotels are achieving higher average daily rates (ADR) from consumers who book packages rather than just rooms, according to data from Expedia Group.

The online travel giant said consumers buying packages paid around 30% more in ADR than those making standalone hotel bookings.

https://www.tnooz.com/article/expedia-says-packages-are-better-for-hotels-than-room-only/

 Indian budget hotel endorses RateTiger Channel Manager for online distribution

Kolkata based IndiSmart Hotel has endorsed RateTiger for simplifying online distribution. The property has been using eRevMax’s cloud-based Channel Manager and Shopper for managing their online sales channels and has improved their business operational efficiency.

https://goo.gl/gyX3Jr

Hotels.com launches hideaway hotels category

Hotels.com has introduced the Hideaway Hotels category in response to a lift in bookings in the last two years, with a 60% spike in guests leaving positive reviews for off-the-grid hotels.

https://goo.gl/N3SCFX

Is hotel luxury dead?

When hotel discount brokers offer “luxury” accommodations at $49 a night, as occurred during the recent Independence Day holiday, does the word “luxury” have any useful meaning?

Read the interesting article: http://exclusive.multibriefs.com/content/is-hotel-luxury-dead/travel-hospitality-event-management#When:13:51:00Z

 How Booking.com is trying to solve travel’s pain points

The CMO of Booking.com explains how the company is trying to ease some of those unhappy surprises. Learn more about it by watching the video.

https://goo.gl/4AoyiF

Google tests location tab for hotel knowledge panels

Google is testing a new location tab and section within the hotel knowledge panels. The location tab contains information that tells you what is around the hotel, including sections such as highlights, top sights and a getting-around section.

https://goo.gl/v4eKcn

Connect with us for your connectivity needs to make the most of online revenue.
https://goo.gl/3gKUJZ

Thanks and have a good day!

A Tale of Two Technologies

How the Seamless Merger of Hotel Systems Leads to Better Results

The travel and hospitality business might have started small, with people lending a space in exchange for a certain tribute, but it has now reached a point in history when it is completely reliant on technology. Between a multitude of hotel systems and software that have become absolute necessities in the 21st century, many hoteliers might feel somewhat lost or overwhelmed. So many options, so much to do, so little time.

In a time like this, the integration between technologies is not only welcomed by both hoteliers and travelers, but it is also deeply needed by the industry itself. In an effort to save time and increase efficiency, as well as strive for a wider, global exposure, hospitality technology providers are partnering up and creating intelligent connections like never before.

In 2016, eRevMax and TrustYou, two leading companies in the hospitality field, started a collaboration that, to this day, results in benefits not only for them but for a high number of hotels from all over the world. By merging TrustYou’s guest feedback platform with eRevMax’s hospitality operating platform, hotel managers can oversee and manage various hotel operations like revenue management, online distribution, as well as their hotel’s online reputation among various other segments.

eRevMax’s platform, LiveOS, works around the “Profits in Unity” concept, which means that it gathers dozens of technology providers and partners in one place, for easy access and increased efficiency to “Make Life Simple” for Hotels. From PMSs, RMSs, OTAs, to ORMs like the TrustYou platform, LiveOS has currently more than 50 technology partners integrated.

So why is it so important to merge systems and software and how exactly does it pay off? It’s not a secret anymore that we live in a fast-paced world and that modern hoteliers and consumers are in a constant rush. While having so many technologies to rely on, signing into different platforms multiple times a day can be an unnecessary and time-consuming process.

eRevMax’s vision is to enable hoteliers to have access to a more complex and intuitive tool, in order to manage a multitude of hotel operations from a single sign-on platform. Users can select and use their preferred technologies, even ones that are not owned by eRevMax, therefore enjoying a customizable and personalized experience. The platform provides real-time updates and it also flags any arising issues, to bring immediate attention to them.

In the last two years, TrustYou’s guest feedback platform was used by eRevMax customers, through the LiveOS platform. Hoteliers can keep track of their hotel’s overall score and reputation while getting real-time updates about guest reviews. Receiving valuable insights into the guest journey is for many hoteliers the first step towards adjusting future strategies and services, in an effort to exceed expectations and improve the reputation – which, in the long run, leads to more booking and a higher revenue.

LiveOS users have free access to features integrated into the TrustYou feedback platform. Moreover, when accessing the TrustYou data inside LiveOS, users get an overview of their hotel’s overall score, along with the exact number of verified reviews that determined it.

The incoming reviews are displayed in the TrustYou dashboard and highlighted, in order to create a thorough examination of the best services provided and the ones that need improvement. This way, certain features, such as the location, the breakfast, the pool area, get their own score and guest sentiments. The feedback is also structured by language and by traveler type, such as business travelers, families, couples, etc.

Beyond the analytical part of the feedback platform, LiveOS users can also opt to use the TrustYou Stars Lite feature, which enables the use of a customizable guest survey. Hoteliers can encourage guest feedback by asking for reviews and opinions, through a quick and efficient survey – which TrustYou’s latest study revealed to be the best way of getting positive feedback.

Only one year after LiveOS users started to utilize the TrustYou survey tool, the overall number of collected reviews had almost tripled: from 1878 reviews in 2016 to 6990 in 2017. This comes as a confirmation of the necessity and utility of a guest survey, as a tool to get valuable guest feedback.

This seamless integration between two leading hospitality technologies has proven to be most beneficial for both eRevMax and TrustYou, as well as hoteliers from all over the world, who use and rely on LiveOS and the TrustYou feedback platform. eRevMax has enabled a way for users to make the most out of their software and have every single technology necessary available with one sign-in. Their portfolio provides every technology that impacts the guest journey, as TrustYou’s latest eBook described it.

TrustYou’s leading guest feedback solution gets more exposure through LiveOS and reaches a larger number of hoteliers, interested in managing, overseeing and improving their online reputation.

And hoteliers, well, they get best of both the worlds. By being able to make use of multiple must-have hotel technologies in one place, they not only save valuable time, which can be invested in other areas, but they also improve operations, manage and boost the hotel’s reputation and work towards achieving better results, more popularity, bookings, and revenue.