The Week That Was – November 2017 – Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry partnerships, market performance and some general updates. Read on!!

Booking.com’s Genius rates land on metasearch

With barely any opposition from hotels, Booking.com is taking big steps to continue growing and capturing sales for your hotel which are currently coming in through other channels, including your own website.
https://www.mirai.com/blog/booking-genius-rates-published-on-metasearch-engines-what-next/?utm_source=newsletter&utm_medium=email&utm_content=genius_metasearch

Google Hotels Revamps Mobile Features as Its Ambitions Expand

Google has been rolling out changes to its hotel search on mobile and desktop platforms as part of a broader, year-long realignment of its travel strategy. Google wants consumers to buy more travel on it. That may prompt industry players to closely patrol the gray line between the search giant referring more customers to them and Google becoming customers’ first choice for booking trips.
https://skift.com/2017/11/29/google-hotels-revamps-mobile-features-as-its-ambitions-expand/

The hidden factors affecting your hotel forecast

Forecasting has been synonymous with hotel revenue management since its inception. From operational forecasts to demand forecasts, different hotel teams use and share these business projections to help establish ideal rates, allocate appropriate staff, and support property maintenance and operations.
https://www.tnooz.com/article/the-hidden-factors-affecting-your-hotel-forecast/

Hotel Yearbook: Saving the environment, one ‘thing’at a time: The Internet of Things and sustainable hospitality

The Hotel Yearbook is a family of publications that call upon a wide-ranging group of senior executives, analysts, consultants and opinion leaders from all over the world to ask, “What lies ahead for the global hotel industry?”
https://www.hospitalitynet.org/opinion/4085431.html

f you are looking to increase online visibility and booking revenue, please contact us for a free demo – write to marketing@erevmax.com and we can discuss how we can help expand your online connectivity.

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