Here is your weekly industry news round-up. Check out the short snippets here and follow below for more details.
Exciting news!! RateTiger is the first Channel Manager to offer Occupancy Based Pricing (OBP) for Hotelbeds. This new pricing model gives hoteliers the power to maximize the room exposure by displaying different occupancy options on Hotelbeds.
The travel industry is undergoing one of its biggest-ever transformations with Blockchain. Since its implementation it is helping increase competitive advantage, improve customer satisfaction and enhance performance.
While leisure demand has been the darling of the hotel recovery, hotel executives believe they’re in the very early stages of a robust comeback for group travel and events.
According to McKinsey’s research, the pandemic has accelerated digital transformation by 10 years and today’s travel consumers have become more digitally and tech-savvy than ever.
The overdue trend toward open distribution is quickly reimagining what it looks like to sell a hotel room from every angle. It’s happening because new technology infrastructure is opening hotel distribution to a world of possibilities with Metaverse being the next big evolution in technology. Hotel brands will find limitless opportunities to grow their presence, both in the real world and in the metaverse.
Reach out to us for your hotel channel manager, rate shopper, booking engine, or website development requirements. We are happy to have a discussion to see how we can help you achieve your property’s occupancy and revenue goals – contact us today.
Enjoy the read!
Hotelbeds expands partnership with RateTiger as the company launches new pricing model
Hotelbeds has just unveiled a new occupancy-based pricing model (OBP), giving hoteliers the power to maximise the exposure of their rooms by displaying different occupancy options – another great tool in their armoury as people start to get moving again. The benefits of this pricing model are huge and helps hotels to appear in more search results, increase occupancy of more valuable rooms and boost revenue opportunities.
Read more about managing OBP on Hotelbeds through RateTiger – https://lnkd.in/gVAwWBUy
How blockchain can impact the travel and hospitality industry
Money transactions, digital identification, loyalty programs and business collaborations are areas, where blockchain technology can aid the industry.
Hotel executives foresee group travel boom in 2022
While leisure demand has been the darling of the hotel recovery, hotel executives believe we are in the very early stages of a robust comeback for group and events.
https://www.costar.com/article/594082353/hotel-executives-foresee-group-travel-boom-in-2022
Google – the single biggest opportunity in digital marketing for hotels in 2022
Google now “owns” the travel consumer and has become the “shepherd of the digital customer journey” by positioning itself at and making money from each of the five digital travel phases.
https://www.hospitalitynet.org/viewpoint/125000147.html
How open distribution helps hotels regain selling power
How new technology infrastructure is opening hotel distribution to a world of possibilities.
https://www.phocuswire.com/how-open-distribution-helps-hotels-regain-selling-power
Hotel loyalty programs could do well in the metaverse
One future scenario for hotels in the metaverse could be a “play-to-earn” model where whatever customers earn in the metaverse can be translated into physical rewards such as loyalty program points or a booking discount.
https://www.hotelsmag.com/news/the-next-hottest-market-the-metaverse/