The Week, That Was – September 2018 Week 4

In five minutes or less, keep track of the most important news of the week, curated just for you. We present to you hand – picked news on latest industry perspectives and some general updates. Read on!!

Why hotels need metasearch?
Metasearch helps travelers compare hotel rates from various online travel agencies and other booking sites in one place. In metasearch sites, hotels and online travel channels publish their rates and availabilities.

https://www.erevmax.com/blog/index.php/2018/09/how-meta-search-is-relevant/

Behind TripAdvisor’s renewed push to inspire travelers beyond just making sales
Already 750 content providers have signed up for TripAdvisor’s new feed of personalized recommendations from friends, social media influencers, and publishers, debuted earlier this month.

http://hotelmarketing.com/index.php/content/article/behind_tripadvisors_renewed_push_to_inspire_travelers_beyond_just_making_sa

Special Report: The online travel sector faces challenges
Benati says: “Europe is a mature market, especially in the UK, in Germany, in Scandinavia. Growth in online travel has plateaued, which calls for more targeting of market share. At 5%-6% a year, online growth is still outpacing growth elsewhere, but it is slowing.

Know more about this article: http://www.travolution.com/articles/108868/special-report-the-online-travel-sector-faces-challenges

Drive direct bookings even when you’re being undercut
Fixing disparities takes time – and while all the details you need to replicate a disparity can be found in the Disparity Dungeon, getting in touch with OTAs and getting them resolved doesn’t always happen instantly. On those occasions when you are not in parity, there are four options you can use to continue to drive direct bookings.

https://www.triptease.com/blog/direct-bookings-when-undercut/

New tools gives hoteliers a chance to quantify impact
The U.S. Travel Association has rolled out an interesting new tool that lets those in the travel industry put a number to their economic impact.

http://www.hotelnewsnow.com/Articles/290518/New-tools-gives-hoteliers-a-chance-to-quantify-impact

New Google travel tool tells you when to book your holiday travel
Slowly but surely, Google is expanding its portfolio of travel offerings that now range from hotel- and flight-booking services to trip planning tools. Today, it’s launching yet another set of new travel features that focus on travel planning and hotel bookings.

https://techcrunch.com/2018/09/27/google-launches-new-travel-planning-tools/

BridgeStreet Adds Hostels and Vacation Rentals to Biz Travel Platform
When extended stay booking provider BridgeStreet Global Hospitality relaunched its digital platform last year, the company became something of an outlier in the corporate travel space: a mini-online travel agency for business travel that also connected directly with travel managers around the world.

https://skift.com/2018/09/12/bridgestreet-adds-hostels-and-vacation-rentals-to-biz-travel-platform/

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